Assessing survey presentations
AssigneeInternational Business Machines Corporation
InventorsYogish Sabharwal, Raghavendra Singh
Life of this patent
Estimating the term…
Abstract
Measurement errors arising from presentation aspects of a survey are detected and can be corrected, based upon responses from a selected set of respondents to different survey presentations. The survey presentations are different not in their information content, but in their presentation, such as using a different order of questions. An alternative presentation or presentations for the survey can be derived such that the measurement error is reduced. Accordingly, an “unbiased” survey can be designed in the pre-deployment phase, or measurement errors can be detected and corrected during the deployment phase.
Claims24
A method for assessing survey presentations comprising:
- generating from a survey a plurality of different survey presentations for the survey;
- offering the survey presentations to selections of a population grouped into sets of similar profiles;
- and
- estimating an unbiased response to the survey based upon an analysis of observed responses to the survey presentations.
A computer program product for assessing survey presentations comprising computer software recorded on a computer-readable medium for performing a method comprising:
- generating from a survey a plurality of different survey presentations for the survey;
- offering the survey presentations to selections of a population grouped into sets of similar profiles;
- and
- estimating an unbiased response to the survey based upon an analysis of observed responses to the survey presentations.
A computer system for assessing survey presentations comprising:
- means for generating from a survey a plurality of different survey presentations for the survey;
- means for offering the survey presentations to selections of a population grouped into sets of similar profiles;
- and
- means for estimating an unbiased response to the survey based upon an analysis of observed responses to the survey presentations.
Dependencies are inferred from the claim text.