Sponsor-based desktop customization as a revenue stream
AssigneeCompaq Information Technologies Group, L.P.
InventorsMonica J. Shaughnessy, Mark J. Altendorf, Arthur M. Saxby, Gaurav Sood
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AssigneeCompaq Information Technologies Group, L.P.
InventorsMonica J. Shaughnessy, Mark J. Altendorf, Arthur M. Saxby, Gaurav Sood
Estimating the term…
The specification describes a method for realizing revenue streams for computer manufacturers apart from hardware sales. More particularly, the specification discloses a method where personal computers are configured such that each user has an individual login capability, and each user may experience a different desktop theme and related overall customization. The end-user may select a particular theme, and each theme is based on the goods and/or services of a sponsor of that theme. The computer manufacturer realizes revenue initially for enabling the end-user to select particular themes, but also realizes a revenue for end-users selecting themes. Further, the specification discloses a method where computer manufacturers realize revenue by generation of internet traffic to, and electronic-commerce on, a sponsor's internet sites.
A method of making a computer system by a computer manufacturer comprising:
A method comprising:
A method comprising generating revenue for a computer manufacturer by providing with new computer systems user selectable theme based configurations that promote goods and services of sponsors.
Dependencies are inferred from the claim text.