System and method for smart UPC tag based advertising

A method for marketing products to a customer when the customer is shopping, comprising:

• reading a readable tag of an item that has been selected by the customer, the item being located within a detectable range of a detecting device;
• retrieving a record for a related item from a database;
• marketing the related item to the customer while the customer is shopping, wherein the marketing includes:
• creating a coupon for the related item;
• and
• distributing the coupon to the customer for use when purchasing the related item.

A method for marketing products to a customer when the customer is shopping, said method comprising:

• reading a readable tag of an item that has been selected by the customer, the item being located within a detectable range of a detecting device;
• reading an identifier corresponding to the customer;
• retrieving a customer shopping history based on the identifier;
• identifying a related item based on the customer shopping history and the item selected by the user;
• retrieving a record for the related item from a database;
• and
• marketing the related item to the customer while the customer is shopping.

An information handling system comprising:

• one or more processors;
• a memory accessible by the processors;
• a nonvolatile storage device accessible by the processors;
• a database of item records stored on the nonvolatile storage device;
• a proximity tag reader accessible by the processors;
• one or more displays;
• and
• a marketing tool for advertising products to a customer when the customer is shopping, the marketing tool including:
• detection logic for reading a proximity tag of an item that has been selected by the customer, the item being located within a detectable range of the proximity tag reader;
• retrieval logic for retrieving a record for a related item from the database;
• sensing logic for sensing the customer approaching one of the displays;
• and
• display logic for displaying marketing information corresponding to the related item on the approached display.

An information handling system comprising:

• one or more processors;
• a memory accessible by the processors;
• a nonvolatile storage device accessible by the processors;
• a database of item records stored on the nonvolatile storage device;
• a proximity tag reader accessible by the processors;
• one or more displays;
• and
• a marketing tool for advertising products to a customer when the customer is shopping, the marketing tool including:
• detection logic for reading a proximity tag of an item that has been selected by the customer, the item being located within a detectable range of the proximity tag reader;
• retrieval logic for retrieving a record for a related item from the database;
• display logic for displaying marketing information corresponding to the related item on at lease one of the displays
• creation logic for creating a coupon for the related item;
• distribution logic for distributing the coupon to the customer for use when purchasing the related item;
• and
• redemption logic for redeeming the coupon prior to the customer purchasing the related item

A computer program product stored on a computer operable medium for marketing products to a customer when the customer is shopping, said computer program product comprising:

• means for reading a readable tag of an item that has been selected by the customer, the item being located within a detectable range of a detecting device;
• means for retrieving a record for a related item from a database;
• and
• means for marketing the related item to the customer while the customer is shopping.

A computer program product for marketing products to a customer when the customer is shopping, comprising:

• means for reading a readable tag of an item that has been selected by the customer, the item being located within a detectable range of a detecting device;
• means for retrieving a record for a related item from a database;
• means for marketing the related item to the customer while the customer is shopping, wherein the marketing includes:
• creating a coupon for the related item;
• and
• distributing the coupon to the customer for use when purchasing the related item.

A computer program product for marketing products to a customer when the customer is shopping, said computer program product comprising:

• means for reading a readable tag of an item that has been selected by the customer, the item being located within a detectable range of a detecting device;
• means for reading an identifier corresponding to the customer;
• means for retrieving a customer shopping history based on the identifier;
• means for identifying a related item based on the customer shopping history and the item selected by the user;
• means for retrieving a record for the related item from a database;
• and
• means for marketing the related item to the customer while the customer is shopping.