System and method for conducting an advertising business
OwnerItamar Aphekinventor
Life of this patent
Estimating the term…
Abstract
A method for conducting an advertising business over the Internet that allows advertisers to create and update graphical ads in an instantaneous and independent manner. The method is user-friendly and straightforward. The method comprises: providing at least one business advertiser with a software program for creating and updating a advertisement, creating an advertisement off-line using the program, submitting the advertisement online to a Web server, updating the advertisement, and submitting the updated advertisement to the Web server. Creation and updating of the ad is performed off-line and independently by the advertiser and using the provided software program.
Claims11
A method for conducting an advertising business over the Internet that allows advertisers to create and update graphical ads in an instantaneous and independent manner, comprising;
- (a) providing at least one business advertiser with a software program for creating and updating a advertisement;
- (b)creating an advertisement off-line using said program, wherein said creating said advertisement is performed by said business advertiser;
- (c) submitting said advertisement online to a Web server;
- (d) updating said advertisement, and submitting the updated advertisement to said Web server, wherein said updating is performed off-line and independently by said at least one business advertiser and using said software program;
- (e) charging said at least one advertiser.
A system for conducting an advertising business over the Internet, comprising,
- (a) a Web server and search engine;
- (b) an advertiser database associated with said server and search engine, wherein said database is comprised of virtual advertisements created by business advertisers in an off-line setting;
- (c) a billing system associated with said server and search engine for charging said business advertisers for advertising services;
- (d) a software program downloadable from said Web server, for allowing business advertisers to create and update said virtual advertisements in an off-line environment, and for subsequently submitting said virtual advertisements on-line to said server, wherein said software program can also be used for conducting searches of said advertiser database.
Dependencies are inferred from the claim text.