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US 2003/0191683 A1Published application
Market determination system
AssigneeNone recorded
InventorG. William Bailey
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AssigneeNone recorded
InventorG. William Bailey
Estimating the term…
A market analysis system uses travel time to define a relevant market area. A map is generated using stored geographical map information around a selected geographical point or area, and a travel time around the geographical point or area is selected. A trace is formed on the map around the geographical point within the travel time using travel time data, and market information is gathered from a database for the defined geographical area.
A system for preparing-a market analysis, comprising:
A system for gathering market analysis information, comprising:
A system for preparing a market analysis, comprising:
A method for automatically preparing a market analysis, comprising the steps, performed by a data processor, of:
A method for automatically preparing a market analysis, comprising the steps, performed by a data processor, of:
A system for preparing a market analysis, comprising:
A method for preparing a market analysis, comprising:
A data processing system comprising:
Dependencies are inferred from the claim text.
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Three-dimensional [3D] modelling for computer graphics: geographic models
Resource planning, allocation, distributing or scheduling for enterprises or organisations: needs-based resource requirements planning or analysis
Commerce: marketing; Price estimation or determination; Fundraising
Market modelling; Market analysis; Collecting market data: market predictions or forecasting for commercial activities
Term end not estimated
1. Field of the Invention
This invention generally relates to a system for use in market analysis. More particularly, the system relates to using geographical map databases and geographical travel time information to determine a demand and supply for a market area.
2. Description of the Related Art
The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate an embodiment of the invention and, together with the description, explain the objects, advantages, and principles of the invention. In the drawings:
FIG. 1 is an overall diagram of a system for implementing the present invention;
FIG. 2 is a flow chart showing the steps for selecting a type of market analysis;
The following detailed description refers to the accompanying drawings in which the same reference numbers in different drawings identify the same or similar elements. However, the following description does not limit the invention. Instead, the scope of the invention is defined by the appended claims and equivalents.
The present invention provides a way of defining the market area that may be repeated by another analyst which allows for a standard in the industry. Instead of using miles around a point which ignores barriers like a river or using psychological boundaries, which are not replicable, the present invention uses travel time. A database contains the travel time traces from the proposed site in the geographical area under study.
The analyst selects travel times based on empirical research that relates travel time to use of the proposed facility. Where existing empirical research is inadequate or not available then the travel time is selected using a reasonable estimate of an experienced analyst. Travel time is objective unlike other methods used such as basing market area on psychological characteristics of the population. This latter method has no rules about where the market will begin and end.