Content transmission system

A content transmission system comprising a server system and a terminal device, in which a content described in hypertext is transmitted from the server system to the terminal device via a network so as to be displayed at the terminal device,

• wherein the server system includes:
• a content storage section for storing the content;
• a program storage section for storing at least one UI operation program describing an operation concerning a user interface in connection with displaying the content at the terminal device;
• a content table storage section for storing a content table indicating correspondence between the content and a UI operation program to be executed when the content is displayed at the terminal device,
• a content transmission section for transmitting the content stored in the content storage section to the terminal device;
• and
• a program transmission section for, by referring to the content table stored in the table storage section, transmitting one of the at least one UI operation program stored in the program storage section which corresponds to the content transmitted by the content transmission section, the UI operation program being transmitted together with the content, and
• the terminal device includes:
• a content displaying section for displaying the content transmitted from the content transmission section;
• and
• a UI operation execution section for executing the operation described in the UI operation program transmitted from the program transmission section.

A server system for transmitting a content described in hypertext to a terminal device via a network so as to be displayed at the terminal device,

• wherein the content contains program identification information for identifying a UI operation program to be executed when the content is displayed at the terminal device,
• the server system comprising:
• a content storage section for storing the content;
• a content transmission section for transmitting the content stored in the content storage section to the terminal device;
• a program storage section for storing at least one UI operation program describing an operation concerning a user interface in connection with displaying the content at the terminal device;
• and
• a program transmission section for transmitting, in response to a request from the terminal device, one of the at least one UI operation program stored in the program storage section which corresponds to the request.

A server system for transmitting a content described in hypertext to a terminal device via a network so as to be displayed at the terminal device, the server system comprising:

• a content storage section for storing the content;
• a program storage section for storing at least one UI operation program describing an operation concerning a user interface in connection with displaying the content at the terminal device;
• a content table storage section for storing a content table indicating correspondence between the content and a UI operation program to be executed when the content is displayed at the terminal device,
• a content transmission section for transmitting the content stored in the content storage section to the terminal device;
• and
• a program transmission section for, by referring to the content table stored in the table storage section, transmitting one of the at least one UI operation program stored in the program storage section which corresponds to the content transmitted by the content transmission section, the UI operation program being transmitted together with the content.

A method for transmitting a content described in hypertext from a server system to a terminal device via a network,

• wherein the server system previously stores the content and at least one UI operation program describing an operation concerning a user interface in connection with displaying the content at the terminal device, wherein the content contains program identification information for identifying a UI operation program to be executed when the content is displayed at the terminal device,
• the method comprising the steps of:
• transmitting the previously stored content to the terminal device;
• and
• in response to a request from the terminal device, transmitting one of the at least one previously stored UI operation program which corresponds to the request.