Retail advertising method
OwnerJeffery L. Clark, Jonathan P. Siemborinventors
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Abstract
A method is described for advertising selected products to prospective purchasers in a retail establishment having at least one checkout terminal with a monitor screen viewable by prospective customers. Advertising materials for products to be advertised are compiled as an electronic database that is displayed within at least one graphical field on the monitor screen, or a plurality of monitor screens, whenever at least one graphical field is otherwise inactive.
Claims24
A method of electronically displaying product information to prospective purchasers in a retail establishment comprising:
- a) providing a plurality of checkout terminals with monitors having at least one graphical field, wherein said at least one graphical field is viewable by prospective purchasers in said retail establishment;
- b) identifying a plurality of products to be displayed;
- c) compiling a selected database of product information corresponding to said identified products;
- and
- d) displaying said selected database as a sequence of presentation graphics on said checkout terminal monitors at times when said at least one graphical field is available.
A method of electronically providing information about a plurality of products in a retail establishment for a given time period comprising:
- a) identifying a plurality of products offered by suppliers;
- b) compiling a software database of information corresponding to said products;
- c) receiving said database from said compiler;
- and
- d) displaying said database within at least one graphical field on at least one checkout terminal monitor viewable in said retail establishment by prospective customers during said given time period.
A method of advertising selected products to prospective purchasers in a retail establishment having at least one checkout terminal with a monitor screen having at least one graphical field viewable by said prospective customers comprising:
- a) selecting information for said products;
- b) storing the selected information as a database of electronic images;
- and
- c) displaying the selected information within said at least one graphical field on said monitor screen.
A method of electronically providing information about a plurality of products in retail establishments for a given time period comprising:
- a) selecting products offered by a plurality of suppliers;
- b) compiling a software database of information corresponding to said products;
- and
- c) displaying said database within at least one graphical field on checkout terminal monitor screens in a plurality of retail establishments, said monitor screens being viewable in said retail establishment by prospective customers during said given time period.
Dependencies are inferred from the claim text.