Method for the application of viscous compositions to the surface of a paper web and products made therefrom

A paper product comprising:

• a paper web containing cellulosic fibers;
• and
• a topical composition applied to at least one side of the paper web, the composition comprising a chemical additive, the composition being applied to the paper web in the form of fibers, and wherein the composition is applied to the paper web in an amount sufficient to increase the cross direction wet:dry ratio by at least 25%.

A process for applying a chemical additive to a paper web comprising the steps of:

• providing a moving paper web, said paper web containing cellulosic fibers;
• extruding a viscous composition containing a chemical additive onto said moving paper web, said composition being extruded through a melt blown die, said composition having a viscosity of at least 1000 cp.

A paper product comprising:

• a paper web comprising cellulosic fibers;
• and
• a topical viscous composition applied to at least one side of said paper web, said viscous composition comprising a chemical additive, said viscous composition being present on said paper web in the form of attenuated fibers.