System and method for providing targeted e-mail

A system for providing different combinations of multiple pieces of content in a single e-mail to a plurality of patrons, the system comprising:

• means for maintaining a database identifying each of the patrons and each patron's corresponding interest;
• means for matching the multiple pieces of content to each of the patrons based on each patron's individual corresponding interest;
• means for generating the single e-mail for each of the patrons, wherein the e-mail contains the multiple pieces of content;
• and
• means for delivering the e-mail to each of the patrons.

A system for providing multiple pieces of content in a single e-mail, the system comprising:

• a plurality of patrons;
• and
• a processor programmed to:
• maintain a database identifying each of the patrons and each patron's corresponding interest;
• match the multiple pieces of content to each of the patrons based on each patron's individual corresponding interest;
• generate the single e-mail for each of the patrons, wherein the e-mail contains the multiple pieces of content;
• and
• deliver the e-mail to each of the patrons.

A system for providing multiple pieces of content in a single e-mail, the system comprising:

• a content management subsystem, wherein the content management subsystem is adapted to receive content as input and is adapted to deploy the content into a first database;
• a datamart subsystem, wherein the datamart subsystem is adapted to extract content from the first database and one or more other databases and is adapted to match a plurality of patrons to a single piece of content, based on each patron's corresponding interest;
• a targeted e-mail application subsystem, wherein the targeted e-mail application subsystem is adapted to merge each single piece of content matched to each of the plurality of patrons, so as to provide a single e-mail having multiple pieces of content for each of the plurality of patrons;
• and
• an e-mail vendor subsystem, wherein the e-mail vendor subsystem is adapted to distribute the targeted e-mail to each of the plurality of patrons.