System, method and computer program product for data-specific advertising in a supply chain management framework
AssigneeRestaurant Services, Inc.
InventorsGeorge Herry Hoffman, Anthony Frank Menninger
Life of this patent
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Abstract
A system, method and computer program product are disclosed for advertising in a network-based supply chain management framework. Data from a plurality of stores of a supply chain is received utilizing a network. A supply chain participant is allowed to access the data utilizing a network-based interface. The data being accessed by the supply chain participant is analyzed so that advertising may be presented to the supply chain participant in accordance with the analysis.
Claims18
A method for advertising in a network-based supply chain management framework, comprising:
- a) receiving data from a plurality of stores of a supply chain utilizing a network;
- b) allowing a supply chain participant to access the data utilizing a network-based interface;
- c) analyzing the data being accessed by the supply chain participant;
- and
- d) advertising to the supply chain participant in accordance with the analysis.
A system for advertising in a network-based supply chain management framework, comprising:
- a) logic for receiving data from a plurality of stores of a supply chain utilizing a network;
- b) logic for allowing a supply chain participant to access the data utilizing a network-based interface;
- c) logic for analyzing the data being accessed by the supply chain participant;
- and
- d) logic for advertising to the supply chain participant in accordance with the analysis.
A computer program product for advertising in a network-based supply chain management framework, comprising:
- a) computer code for receiving data from a plurality of stores of a supply chain utilizing a network;
- b) computer code for allowing a supply chain participant to access the data utilizing a network-based interface;
- c) computer code for analyzing the data being accessed by the supply chain participant;
- and
- d) computer code for advertising to the supply chain participant in accordance with the analysis.
Dependencies are inferred from the claim text.