Permission-based marketing and delivery system and method
OwnerJamie Aderinventor
Life of this patent
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Abstract
A customizable content delivery system includes a computer network and user interface applications to help end users find, select and receive content. These end users have the additional ability to select promotional materials to be included with ordered content, which may have the effect of reducing the price to paid for the content. Content and promotional materials are registered and ordered electronically by end users. The system therefore provides an electronic clearinghouse for content owners and providers of promotional material to coordinate their activities with end users and provide specific media and services to targeted audiences.
Claims25
A permission-based marketing organization and delivery system, comprising:
- a computer network having at least one server;
- a plurality of user interface applications allowing at least one user to engage said computer network and said at least one server;
- a central database for storing advertising information and end user information, the central database being coupled to said computer network;
- and
- a plurality of additional database components, said additional database components storing information to be accessed by said central database.
A method of integrating licensors and licensees of media and advertisers, the method comprising:
- registering content and promotional material with a central database;
- identifying common characteristics between content and promotional material;
- and
- allowing an end user to order content and to specify which promotional material is to be included with content.
13 The method of claim 11, further comprising matching advertisers with licensors and licensees.
A method of delivering content over a computer network, the method comprising:
- identifying common characteristics between content and promotional material;
- identifying common characteristics between the content and promotional material and an end user;
- allowing the end user to order content and to specify which promotional material is to be included with content;
- and
- delivering content and advertising together in a common product.
Dependencies are inferred from the claim text.