Image forming system capable of printing guidance information including map with information on specials

An image forming system having a sales management system for managing sales at a specific point while controlling commodity sales and customer data via a terminal set in a store and an image forming unit having at least an image printing function, guidance information including a map being selectively formed and printed with information on specials by the image forming unit, the image forming system comprising:

• an information selector that selects and combines advertisement information offered by an advertiser, guidance information including information having a name, a place, a route and a telephone number for designating the advertiser and information on specials including coupons to be used in purchasing goods or taking advantage of service offered by the advertiser;
• a statistical data processor that issues a receipt ID based on commodity purchase and customer demographic data entered via the sales management system and retrieves commodity and customer data using the receipt ID for statistical processing;
• and
• a database including a map and advertisement database for storing guidance and advertisement data, a commodity and customer database for storing commodity and customer data used for the statistical processing and a statistical data database for storing statistical data after processed by the statistical processing,
• wherein the image forming unit prints out a leaflet having edited information of the advertisement and guidance information and the information on specials selected by the information selector based on a result of the statistical processing performed by the statistical data processor.