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AssigneeThe Procter & Gamble Company
InventorsRonald Gary Godsey, Marshall P. Haine, Mary Elizabeth Scheid
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A system for tracking a plurality of product containers in a store environment and generating a track through the store environment representative of a continuous path followed by each of the product containers to a point-of-sale location. The system includes the plurality of product containers and a plurality of identification tags each of which is associated with and uniquely identifies one of the product containers. A plurality of sensors is provided in the store environment each of which has a region associated therewith within which the identification tags are detected. At least one of the plurality of sensors has within its associated region the point-of-sale location. A processor is configured to receive location data from the plurality of sensors and generate the track therefrom.
A system for tracking a plurality of product containers in a store environment and generating a track through the store environment representative of a continuous path followed by each of the product containers to a point-of-sale location, the system comprising:
6 The system of claim 7 wherein the passive sensors comprise at least one of infrared radiation detectors and radio frequency detectors.
A computer-implemented method for determining effects of changing parameters in a store environment, comprising:
A computer-implemented method for generating tracks through a store environment, each track being representative of a continuous path followed by each of a plurality product containers, comprising:
A computer-implemented method for simulating a store environment using consumer tracking data, the consumer tracking data comprising a first plurality of tracks through a real store environment, each of the first plurality of tracks being representative of a continuous path followed by each of a first plurality of product containers to a point-of-sale location before a plurality of real store parameters is changed, and a second plurality of tracks through the real store environment, each of the second plurality of tracks being representative of a continuous path followed by each of a second plurality of product containers to the point-of-sale location after the plurality of real store parameters is changed, the method comprising presenting a virtual store environment having a plurality of virtual store parameters associated therewith corresponding to the real store parameters, the virtual store environment being characterized by virtual store effects which are determined using the virtual store parameters and relationships between the plurality of real store parameters and the plurality of real store effects, the relationships having been determined from analysis of the first and second plurality of tracks.
A database comprising data corresponding to tracks through a store environment, each track being representative of a continuous path followed by each of a plurality product containers, the tracks being generated from location data for each of the plurality of product containers using a plurality of sensors, each track being generated from the location data only where the location data for the corresponding product container satisfies at least one validity criterion.
Dependencies are inferred from the claim text.