Advertising campaign and business listing management for a location-based services system

A communication network with an advertising campaign creation management application, comprising:

• a location-based services system connected to a plurality of consumer remote terminals;
• an advertiser portal connected to said location-based services system;
• a campaign management interface application provided through said advertiser portal operable to generate an advertising campaign parameter entry form;
• a business remote terminal connected to said advertiser portal that is capable of accessing said campaign management interface application to create an advertising campaign directed towards said consumer remote terminals by entering advertising parameters in said advertising campaign parameter entry form;
• and
• a business database for storing said advertising campaign.

A method for managing the creation of business listings in a communication network, comprising the steps of:

• generating a business listing entry form on a business remote terminal;
• entering business listing data into said business listing entry form using said business remote terminal;
• transmitting said business listing data to an advertiser portal;
• directing said business listing data to a create business listing application;
• creating a business listing with said create business listing application based on said business data;
• and
• storing said business listing in a business profile database.

A communication network with a business listing management interface, comprising:

• a location-based services system connected to a plurality of consumer remote terminals;
• an advertiser portal connected to said location-based services system;
• a business listing interface application operable to create a business listing data entry form;
• a business remote terminal connected to said advertiser portal that is capable of accessing said business listing interface application to generate a business listing that is directed towards users of said consumer remote terminals by entering business listing data into said business listing data entry form;
• and
• a business profile database for storing said business listing.

A method for editing advertising content in a communication network, comprising the steps of:

• retrieving a predetermined advertising campaign associated with a respective advertiser using a campaign management interface application located on an advertiser portal, wherein said advertising campaign includes a plurality of advertising parameters;
• transmitting said advertising campaign to a business remote terminal;
• generating a view of said advertising campaign on said business remote terminal;
• editing said advertising parameters with said business remote terminal;
• transmitting said advertising campaign back to said advertiser portal;
• processing said advertising campaign with an edit campaign application;
• and
• storing said advertising campaign in a business database.

A method for editing business listing content in a communication network, comprising the steps of:

• retrieving a predetermined business listing associated with a respective business using a business profile interface application located on an advertiser portal, wherein said business listing includes a plurality of business listing parameters;
• transmitting said business listing to a business remote terminal;
• generating a view of said business listing on said business remote terminal;
• editing said business listing parameters of said business listing;
• transmitting said business listing back to said advertiser portal;
• processing said edited business listing with an edit business listing application;
• and
• storing said business listing in a business profile database.