Systems and methods for improved media slot allocation
AssigneeAdeia Guides Inc.
InventorsPadmassri Chandrashekar, Daina Emmanuel
Life of this patent
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AssigneeAdeia Guides Inc.
InventorsPadmassri Chandrashekar, Daina Emmanuel
Estimating the term…
Systems and methods for inserting auxiliary content slots within portions of media assets determined to be of interest to users. Segments of a media asset being viewed by a user are identified as being of particular interest to the user, with reference to a stored set of user preferences. User preferences may be consulted to determine which of these segments may be of likely interest to the viewer. Slots for auxiliary content, such as an advertisement, are then added to those segments deemed to be of likely interest. Auxiliary content such as ads may accordingly be displayed to a user at points within media assets at which the user is more likely to be paying attention, increasing the likelihood that auxiliary content will be viewed and perhaps interacted with by the user.
A computer-implemented method comprising:
A system comprising:
Dependencies are inferred from the claim text.