Local and remote event handling

A system comprising:

• a first non-transitory computer-readable medium comprising first computer-readable instructions configured to be included in a partner application on a user device, the first computer-readable instructions causing a processing unit of the user device to:
• acquire a first set of partner application events, wherein each partner application event of the first set of partner application events is associated with a user action in the partner application;
• report a first subset of the first set of partner application events to a remote computing system;
• refrain from reporting a second subset of the first set of partner application events to the remote computing system based on satisfaction of initial event capping conditions that indicate conditions upon which a partner application event should not be reported to the remote computing system, wherein the initial event capping conditions indicate that partner application events including at least one of specific uniform resource identifier (URI) parameters and specific uniform resource locator (URL) parameters should not be reported to the remote computing system;
• receive updated event capping conditions from the remote computing system that are different than the initial event capping conditions;
• acquire a second set of partner application events after receiving the updated event capping conditions;
• report a first subset of the second set of partner application events to the remote computing system;
• and
• refrain from reporting a second subset of the second set of partner application events to the remote computing system based on satisfaction of the updated event capping conditions;
• and
• a second non-transitory computer-readable medium comprising second computer-readable instructions configured cause a processing unit of the remote computing system to report the first subset of the first set of partner application events and the first subset of the second set of partner application events to a partner device.

A system comprising:

• a remote computing system;
• and
• a user device configured to execute a partner application including a partner application module, wherein the partner application module is configured to:
• acquire a first set of partner application events, wherein each partner application event of the first set of partner application events is associated with a user action in the partner application;
• report a first subset of the first set of partner application events to the remote computing system;
• refrain from reporting a second subset of the first set of partner application events to the remote computing system based on satisfaction of initial event capping conditions that indicate conditions upon which a partner application event should not be reported to the remote computing system;
• receive updated event capping conditions from the remote computing system that are different than the initial event capping conditions;
• acquire a second set of partner application events after receiving the updated event capping conditions;
• report a first subset of the second set of partner application events to the remote computing system;
• and
• refrain from reporting a second subset of the second set of partner application events to the remote computing system based on satisfaction of the updated event capping conditions, wherein the remote computing system is configured to report the first subset of the first set of partner application events and the first subset of the second set of partner application events to a partner device,
• wherein the partner application module is further configured to generate attribution data that attributes the occurrence of one of the partner application events to one or more prior partner application events, and wherein the remote computing system is configured to report the attribution data to the partner device.