Method and apparatus for determining click-farming in live room
AssigneeShanghai Bilibili Technology Co., Ltd.
InventorYuanyuan Sun
Life of this patent
Estimating the term…
Abstract
This application provides a method and an apparatus for determining click-farming in a live room. The method for determining click-farming in a live room includes: determining user distribution information associated with a target live room, and determining a user distribution ratio based on the user distribution information; obtaining population density distribution information, and determining a population density distribution ratio based on the population density distribution information; and determining whether click-farming exists in the target live room based on the user distribution ratio and the population density distribution ratio. This method enriches means for determining click-farming in the live room, and effectively improves accuracy of determining click-farming.
Claims19
A method for determining click-farming in a live room, comprising:
- receiving, at a server of a livestreaming platform, periodic heartbeat signals reported by client computing devices associated with users currently viewing a target live room, wherein the heartbeat signals reported by the client computing devices comprise IP addresses of the client computing devices;
- determining user distribution information associated with a target live room of the livestreaming platform by determining location information of the users based on the IP addresses of the client computing devices associated with the users, and determining a user distribution ratio based on the user distribution information;
- obtaining population density distribution information, and determining a population density distribution ratio based on the population density distribution information;
- determining whether click-farming exists in the target live room based on the user distribution ratio and the population density distribution ratio by determining, for each region, a distribution variation and determining that click-farming exists when at least one distribution variation for a region is greater than or equal to a preset threshold;
- and
- automatically initiating a punishment action with respect to the target live room in which click-farming exists.
A computing device, comprising a memory, a processor, and computer instructions stored in the memory and executable by the processor, wherein the computer instructions upon execution by the processor cause the processor to implement operations comprising:
- receiving, at a server of a livestreaming platform, periodic heartbeat signals reported by client computing devices associated with users currently viewing a target live room, wherein the heartbeat signals reported by the client computing devices comprise IP addresses of the client computing devices;
- determining user distribution information associated with a target live room of the livestreaming platform by determining location information of the users based on the IP addresses of the client computing devices associated with the users, and determining a user distribution ratio based on the user distribution information;
- obtaining population density distribution information, and determining a population density distribution ratio based on the population density distribution information;
- determining whether click-farming exists in the target live room based on the user distribution ratio and the population density distribution ratio by determining, for each region, a distribution variation and determining that click-farming exists when at least one distribution variation for a region is greater than or equal to a preset threshold;
- and
- automatically initiating a punishment action with respect to the target live room in which click-farming exists.
A non-transitory computer-readable storage medium, storing computer instructions, wherein the computer instructions upon execution by a processor cause the processor to implement operations comprising:
- receiving, at a server of a livestreaming platform, periodic heartbeat signals reported by client computing devices associated with users currently viewing a target live room, wherein the heartbeat signals reported by the client computing devices comprise IP addresses of the client computing devices;
- determining user distribution information associated with a target live room of the livestreaming platform by determining location information of the users based on the IP addresses of the client computing devices associated with the users, and determining a user distribution ratio based on the user distribution information;
- obtaining population density distribution information, and determining a population density distribution ratio based on the population density distribution information;
- determining whether click-farming exists in the target live room based on the user distribution ratio and the population density distribution ratio by determining, for each region, a distribution variation and determining that click-farming exists when at least one distribution variation for a region is greater than or equal to a preset threshold;
- and
- automatically initiating a punishment action with respect to the target live room in which click-farming exists.
Dependencies are inferred from the claim text.