Bag outer panel element for the external display of controllably selectable images

A bag outer panel element, adapted for the external display of controllably selectable images, comprising:

• a support having a recess formed therein;
• an optically clear element;
• and
• a display screen module non-releasably mounted to the support, the display screen module comprising an electronic display screen, wherein the display screen module is held conformably within the recess;
• wherein the electronic display screen is optically coupled to the optically clear element such that a gap between the electronic display screen and the optically clear element is substantially filled with a non-gaseous intermediate optically clear medium;
• wherein the support has an attachment means configured for attachment to a bag outer panel or a bag;
• and
• wherein the display screen module is operatively connected or connectable to control means therefor, said control means being adapted to control the electronic display screen to display a selected image.

A method for producing a bag outer panel element, the method comprising:

• providing an optically clear support;
• affixing the optically clear support to a frame;
• non-releasably securing a display screen module to the support, the display screen module comprising an electronic display screen, such that the electronic display screen is optically coupled to the support, such that a gap between the electronic display screen and the support is substantially filled with a non-gaseous intermediate optically clear medium;
• connecting an attachment means to the optically clear support, the attachment means configured for attachment to a bag outer panel or a bag;
• and
• providing a control means operatively connected or connectable to the display screen module, said control means being adapted to control the electronic display screen to display a selected image.

A method for producing a bag outer panel element, the method comprising:

• providing a support comprising a recess;
• providing an optically clear element;
• mounting a display screen module into the recess of the support, the display screen module comprising an electronic display screen, such that the electronic display screen is optically coupled to the optically clear element, such that a gap between the electronic display screen and the optically clear element is substantially filled with a non-gaseous intermediate optically clear medium;
• connecting an attachment means to the support, the attachment means configured for attachment to a bag outer panel or a bag;
• and
• providing a control means operatively connected or connectable to the display screen module, said control means being adapted to control the electronic display screen to display a selected image.