Systems and methods for determining entity characteristics

A non-transitory computer-readable storage medium storing instructions that, when executed by a computer, cause the computer to perform operations including:

• determining a numerical representation of each of a plurality of second entities, each numerical representation comprising a multi-dimensional vector characteristic of the respective second entity, wherein each second entity is associated with one or more first entities, and wherein the one or more first entities are service providers and the plurality of second entities are clients of the one or more first entities;
• reducing the dimensionality of the numerical representations of the plurality of second entities to produce a plurality of reduced dimensionality numerical representations;
• wherein reducing the dimensionality of the numerical representations of the second entities comprises:
• performing principal component analysis on the numerical representations of the second entities to generate a plurality of intermediate numerical representations;
• and
• performing Uniform Manifold Approximation and Projection (UMAP) on the intermediate second entity numerical representations to generate the plurality of reduced dimensionality numerical representations;
• determining a specialisation of each of the plurality of first entities based on the respective plurality of reduced dimensionality numerical representations, wherein the specialisation of each of the one or more first entities is characteristic of similarities between the second entities of the respective first entity, and wherein determining the specialisation of each of the one or more first entities comprises:
• centring a kernel function on each of the plurality of respective reduced dimensionality numerical representations of the respective one or more first entities;
• and
• summing each of the kernel functions to determine a specialisation function of the respective one or more first entities, wherein the specialisation function is indicative of the specialisation;
• encoding, by the entity characterisation system, the specialisation function into one or more visual representation display objects;
• and providing, by the entity characterisation system, the one or more visual representation display objects on a user interface of a first computing device, wherein the visual representation display objects provide a visual representation of the specialisation function, and wherein the visual representation comprises an indication of one or more areas of relatively high density indicative of one or more respective more common classes of client of the service provider and one or more areas of relatively low density indicative of less common classes of client of the service provider.

An entity characterisation system comprising:

• at least one processor;
• and
• a memory storing program instructions accessible by the at least one processor, and configured to cause the at least one processor to:
• determine a numerical representation of each of a plurality of second entities, each numerical representation comprising a multi-dimensional vector characteristic of the respective second entity, wherein each second entity is associated with one or more first entities, and wherein the one or more first entities are service providers and the plurality of second entities are clients of the one or more first entities;
• reduce the dimensionality of the numerical representations of the plurality of second entities to produce a plurality of reduced dimensionality numerical representations;
• wherein reducing the dimensionality of the numerical representations of the second entities comprises:
• performing principal component analysis on the numerical representations of the second entities to generate a plurality of intermediate numerical representations;
• and
• performing Uniform Manifold Approximation and Projection (UMAP) on the intermediate second entity numerical representations to generate the plurality of reduced dimensionality numerical representations;
• determine a specialisation of each of the plurality of first entities based on the respective plurality of reduced dimensionality numerical representations, wherein the specialisation of each of the one or more first entities is characteristic of similarities between the second entities of the respective first entity, and wherein determining the specialisation of each of the one or more first entities comprises:
• centring a kernel function on each of the plurality of respective reduced dimensionality numerical representations of the respective one or more first entities;
• and
• summing each of the kernel functions to determine a specialisation function of the respective one or more first entities, wherein the specialisation function is indicative of the specialisation;
• encoding, by the entity characterisation system, the specialisation function into one or more visual representation display objects;
• and
• providing, by the entity characterisation system, the one or more visual representation display objects on a user interface of a first computing device, wherein the visual representation display objects provide a visual representation of the specialisation function, and wherein the visual representation comprises an indication of one or more areas of relatively high density indicative of one or more respective more common classes of client of the service provider and one or more areas of relatively low density indicative of less common classes of client of the service provider.