Customized content delivery
AssigneeDISH Network Technologies India Private Limited
InventorArun Pulasseri Kalam
Life of this patent
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Abstract
A method for operating a television service provider system is disclosed. The method comprises: receiving, by a television service provider system, information indicative of a scene from a television receiver disposed in a user premises; identifying, by the television service provider system, a content item based on the information indicative of the scene; transmitting, by the television service provider system, the content item to the television receiver; receiving, by the television service provider system, an effectiveness score associated with the content item and the scene; and updating, by the television service provider system, metadata associated with the content item based on the effectiveness score.
Claims20
A method comprising:
- receiving, by a television service provider system, information indicative of a scene from a television receiver disposed in a user premises;
- identifying, by the television service provider system, a content item based on the information indicative of the scene;
- transmitting, by the television service provider system, the content item to the television receiver;
- receiving, by the television service provider system, an effectiveness score associated with the content item and the scene;
- and
- updating, by the television service provider system, metadata associated with the content item based on the effectiveness score, wherein the metadata comprises a selection parameter used by the television service provider system to modify future presentation of content items to the television receiver.
A television service provider system comprising:
- a processor;
- and
- a memory including instructions that, when executed by the processor, cause the television service provider system to perform operations comprising:
- receiving information indicative of a scene from a television receiver disposed in a user premises;
- identifying a content item based on the information indicative of the scene;
- transmitting, by the television service provider system, the content item to the television receiver;
- receiving an effectiveness score associated with the content item and the scene;
- and
- updating metadata associated with the content item based on the effectiveness score, wherein the metadata comprises a selection parameter used by the television service provider system to modify future presentation of content items to the television receiver.
One or more non-transitory, machine-readable media having machine-readable instructions thereon which, when executed by a television service provider system, causes the television service provider system to perform operations comprising:
- receiving information indicative of a scene from a television receiver disposed in a user premises;
- identifying a content item based on the information indicative of the scene;
- transmitting, by the television service provider system, the content item to the television receiver;
- receiving an effectiveness score associated with the content item and the scene;
- and
- updating metadata associated with the content item based on the effectiveness score, wherein the metadata comprises a selection parameter used by the television service provider system to modify future presentation of content items to the television receiver.
Dependencies are inferred from the claim text.