Guide rail for installing ultra-thin EPD electronic shelf label

A guide rail for installing an ultra-thin EPD electronic shelf label, comprising a guide rail body, an upper snap, a lower snap, an upper elastic arm, a lower elastic arm and a mounting pendant;

• wherein the guide rail body is arranged along a longitudinal direction, upper and lower ends of the guide rail body are integrally connected to the upper elastic arm and the lower elastic arm, respectively;
• the upper snap is located on the upper elastic arm, and the lower snap is integrally connected to the lower elastic arm;
• the upper snap and the lower snap are located on a first side of the guide rail body for clamping the electronic shelf label on the first side of the guide rail;
• and
• the mounting pendant is disposed on a second side of the guide rail body facing away from the electronic shelf label;
• wherein the lower elastic arm comprises a first lower-elastic-arm segment and a second lower-elastic-arm segment;
• the first lower-elastic-arm segment is located on the second side of guide rail body, with one end connected to the lower end of the guide rail body;
• one end of the second lower-elastic-arm segment is located on the second side of the guide rail body and connected to the other end of the first lower-elastic-arm segment;
• the other end of the second lower-elastic-arm segment is located on the first side of the guide rail body and connected to the lower snap;
• and
• the second lower-elastic-arm segment is spaced apart from the lower end of the guide rail body in the longitudinal direction;
• wherein the one end of the second lower-elastic-arm segment and the other end of the first lower-elastic-arm segment are connected each other to form a V-shaped structure.