Methods, systems, and media for selecting video formats for adaptive video streaming

A system to select video formats for adaptive video streaming, the system comprising:

• a memory;
• and
• one or more processors, coupled to the memory, to perform operations comprising:
• receiving an indication of a first video to be presented on a user device;
• determining, based on video features of the first video and one or more predicted viewership scores for the first video, a first format from a plurality of available formats for the first video, wherein the one or more predicted viewership scores indicate at least one of:
• a predicted duration of time the user is to view the first video when the first video is presented to the user in the first format determined from the plurality of available formats for the first video,
• a predicted number of other videos the user is to view within a viewing session after viewing the first video in the first format determined from the plurality of available formats for the first video, or
• a predicted number of times the first video is to be re-buffered when presented in the first format determined from the plurality of available formats for the first video;
• causing the first video to be presented on the user device using the first format determined from the plurality of available formats for the first video;
• identifying a quality of a network connection between the user device and a server that hosts the first video during the presentation of the first video on the user device;
• identifying a second format for a second video based on the quality of the network connection;
• and
• causing the second video to be presented by the user device using the second format.

A non-transitory computer-readable medium comprising instructions, which when executed by one or more processors, cause the one or more processors to perform operations comprising:

• receiving an indication of a first video to be presented on a user device;
• determining, based on video features of the first video and one or more predicted viewership scores for the first video, a first format from a plurality of available formats for the first video, wherein the one or more predicted viewership scores indicate at least one of:
• a predicted duration of time the user is to view the first video when the first video is presented to the user in the first format determined from the plurality of available formats for the first video,
• a predicted number of other videos the user is to view within a viewing session after viewing the first video in the first format determined from the plurality of available formats for the first video, or
• a predicted number of times the first video is to be re-buffered when presented in the first format determined from the plurality of available formats for the first video;
• causing the first video to be presented on the user device using the first format determined from the plurality of available formats for the first video;
• identifying a quality of a network connection between the user device and a server that hosts the first video during the presentation of the first video on the user device;
• identifying a second format for a second video based on the quality of the network connection;
• and
• causing the second video to be presented by the user device using the second format.