Shoe insert having a foot path director

A system for normalizing foot motion, comprising:

• a shoe including an outer sole;
• and
• an insole proportioned for use with said outer sole, the insole comprising an elongated rib originating at a heel end of the insole and extending substantially linearly towards a forefoot end of the insole, said rib spaced apart from lateral edges of the insole and extending from a center of the heel area of the insole to a location between a medial edge of the insole and a location between the medial edge and a central longitudinal axis of the insole so that when used the rib would define an axis extending substantially from a center of a user's heel to a location between an outer edge of the large toe and an inner edge of a third toe of the user,
• wherein the rib is flared at the heel end of the insole, such that the rib is wider at the heel end than at the forefoot end of the insole.