US 12,627,850 B2Granted

Systems and methods for highlighting content within media assets

AssigneeAdeia Guides Inc.

InventorsPadmassri Chandrashekar, Daina Emmanuel, Reda Harb

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Abstract

Systems and methods are described herein for highlighting objects with a primary content that are likely to be of interest to a user viewing the primary content. More particularly, when the system receives a segment of primary content to be displayed on a user equipment device for consumption, the system analyzes the received segment to identify an object within the received segment. The system then checks a database storing supplemental content to determine whether supplemental content associated with the identified object is available. When supplemental content associated with the identified object is available within the database, the system modifies the received segment of the primary content to highlight the identified object and displays the modified segment of the primary content on the user equipment device for consumption.

Claims20

Dependent claims

A method comprising:

accessing a primary content to be displayed on a user equipment device, wherein the primary content comprises a segment to be displayed at a first time during presentation of the primary content, and wherein the segment is indicated in a data structure associated with the primary content;
identifying at least one upcoming advertisement break indicated in the data structure, wherein the at least one upcoming advertisement break is scheduled to occur at a second time during the presentation of the primary content to interrupt the display of the primary content with at least one advertisement, and wherein the second time is later than the first time;
in response to identifying the at least one upcoming advertisement break, analyzing the segment of the primary content to identify a first object within the segment;
identifying supplemental content associated with the first object;
in response to determining that the supplemental content associated with the first identified object is available:
(i) modifying the segment of the primary content to highlight the first identified object;
and
(ii) generating, for simultaneous display on the user equipment device, the modified segment of the primary content and at least one user selectable option for display with the modified segment of the primary content, wherein the at least one user selectable option comprises a first option to pause the primary content to view the supplemental content;
and
in response to receiving data indicative of a user selection of the first option to pause the primary content to view the supplemental content:
modifying the indication of the at least one upcoming advertisement break in the data structure, to cause removal of the at least one upcoming advertisement break, previously scheduled to occur at the second time during the presentation of the primary content, from the presentation of the primary content;
and
providing the supplemental content for display on the user equipment device.

10 more elements

A system comprising:

a storage database configured to store supplemental content associated with a plurality of objects;
and
control circuitry configured to:
access a primary content to be displayed on a user equipment device, wherein the primary content comprises a segment to be displayed at a first time during presentation of the primary content, and wherein the segment is indicated in a data structure associated with the primary content;
identify at least one upcoming advertisement break indicated in the data structure, wherein the at least one upcoming advertisement break is scheduled to occur at a second time during the presentation of the primary content to interrupt the display of the primary content with at least one advertisement, and wherein the second time is later than the first time;
in response to identifying the at least one upcoming advertisement break, analyze the segment of the primary content to identify a first object within the segment;
identify supplemental content associated with the first object;
in response to determining that the supplemental content associated with the first identified object is available:
(i) modify the segment of the primary content to highlight the first identified object;
and
(ii) generate, for simultaneous display on the user equipment device, the modified segment of the primary content and at least one user selectable option for display with the modified segment of the primary content, wherein the at least one user selectable option comprises a first option to pause the primary content to view the supplemental content;
and
in response to receiving data indicative of a user selection of the first option to pause the primary content to view the supplemental content:
modify the indication of the at least one upcoming advertisement break in the data structure, to cause removal of the at least one upcoming advertisement break, previously scheduled to occur at the second time during the presentation of the primary content, from the presentation of the primary content;
and
provide the supplemental content for display on the user equipment device.

13 more elements

Dependencies are inferred from the claim text.

Facts

Application: 18/138,424Filed 24 Apr 2023 · continuation
Priority: 30 Jun 2021
Published: US 2023/0007336 A121 Dec 2023
Granted: 12 May 2026
Term ends: Not estimatedThe source records don’t support an estimate.

Classification12 codes

H04N 21/4316
Involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations: for displaying…
H04N 5/45
For displaying additional information: picture in picture , e.g. displaying simultaneously another television channel in a region of the screen
H04N 21/4312
Generation of visual interfaces for content selection or interaction; Content or additional data rendering: involving specific graphical features,…
H04N 21/4396
Processing of audio elementary streams: by muting the audio signal

Family

Application17/364,082Parent of this continuation · filed 30 Jun 2021
US 2023/0412870 A1Pre-grant publication · published 21 Dec 2023
US 11,665,389 B2Parent of this continuation
US 2023/0007336 A1Published application
US 12,627,850 B2This patent

From the US filing history. Foreign family members aren’t listed.