Database systems and related multichannel communication methods

At least one non-transitory computer-readable medium having instructions stored thereon that, when executed, are configurable to cause at least one processing system to:

• provide a graphical user interface (GUI) within a client application, the GUI including a graphical representation of a first electronic message having metadata for one or more content fields in a first data format associated with a first communication channel and a GUI element for obtaining user indication of a second communication channel different from the first communication channel;
• obtain, via the GUI element, the user indication of the second communication channel to convert the first electronic message to a second data format for the second communication channel, the second data format being different from the first data format;
• identify the one or more content fields of the first electronic message configured for the first communication channel that logically map to a subset of content fields of a new message configured for the second communication channel;
• automatically populate the subset of content fields of the new message using the metadata for the one or more content fields mapped to the subset of content fields of the second data format corresponding to the one or more content fields of the first electronic message having the first data format;
• and
• provide, via the GUI, a graphical representation of the new message having the second data format configured to be delivered via the second communication channel using the subset of content fields of the new message, wherein the graphical representation of the new message comprises at least some content the same as the first electronic message having the first data format associated with the first communication channel.

At least one non-transitory computer-readable medium having instructions stored thereon that, when executed, are configurable to cause at least one processing system to:

• obtain metadata for a first plurality of content fields for a first message corresponding to a first instance of an electronic message having a first data format associated with a first communication channel;
• identify a second communication channel for the electronic message, the second communication channel being different from the first communication channel and having associated therewith a second data format different from the first data format, the second data format including a second plurality of content fields defining messages for the second communication channel that are different from the first plurality of content fields;
• automatically map a subset of the metadata of the first plurality of content fields of the first message having the first data format to a corresponding subset of a second plurality of content fields of a second message having the second data format;
• thereafter create the second message corresponding to a second instance of the electronic message in the second data format associated with the second communication channel by automatically populating the corresponding subset of the second plurality of content fields of the second message using copied metadata formatted in accordance with the second data format in association with the second communication channel;
• and
• present a graphical representation corresponding to receipt of the second instance of the electronic message via the second communication channel using the subset of the second plurality of content fields of the second message, wherein the graphical representation comprises the same content as the first instance of the electronic message having the first data format associated with the first communication channel.