Transcreation of textual content using a language model

A computer-implemented method comprising:

• accessing, by a content transcreation manager, a selection of content and a target locale, wherein the target locale corresponds to a particular geographic region;
• prior to generating transcreated content, generating, by a popular-topic substitution engine, refined content from the content and the target locale by prompting a language model to (1) determine a representation of a subject of classified textual portions of the content with respect to a popular-topic category of a popular-topic taxonomy, (2) determine a substitution subject relevant to the target locale based on the subject and the popular-topic category, and (3) replace the classified textual portions of the content with text corresponding to the substitution subject;
• generating, by a communication-interpretation content-adaptation engine, the transcreated content by prompting the language model to generate the transcreated content based on the refined content and communication-interpretation rules relevant to the target locale;
• and
• causing display of the transcreated content.

A computing system comprising:

• a processor;
• and
• a non-transitory computer-readable medium having stored thereon instructions that when executed by the processor, cause the processor to perform operations including:
• accessing, by a content transcreation manager, a selection of content and a target locale, wherein the target locale corresponds to a particular geographic region;
• prior to generating transcreated content, generating, by a popular-topic substitution engine, refined content from the content and the target locale by prompting a language model to (1) determine a corresponding subject of classified textual portions of the content with respect to a set of popular-topic categories of a popular-topic taxonomy, (2) determine a corresponding substitution subject relevant to the target locale for each popular-topic category of the set of popular-topic categories based on the corresponding subject of each popular-topic category, and (3) replace the classified textual portions of the content with text corresponding to the corresponding substitution subject;
• generating, by a communication-interpretation content-adaptation engine, the transcreated content by prompting the language model to generate the transcreated content based on the refined content and communication-interpretation rules relevant to the target locale;
• and
• causing display of the transcreated content.