System and method for configuring a content selection interface

A method implemented using a network enabled computing system, the method comprising configuring configuration user interfaces implemented on a network enabled computing system for creating or selecting groups of content for provision in a content selection interface provided on a user device, the content selection interface configured for user selection of content in the groups of content on the user device for consumption, the configuring being performed by or using a content selection interface configuration system, the method comprising:

• providing one or more groups of content, each group of content comprising a plurality of different content;
• obtaining data indicating at least one property of each of the content of each group of content;
• obtaining user activity, wherein the user activity comprises previous interactions by respective users with content on a content selection interface on a user device;
• determining, for each respective user, a score for each group of content of the plurality of groups of content based at least in part on both the user activity of that respective user and the data indicating the at least one property of some or all of the content, wherein each score is indicative of a likely interest of the content in that group of content to that respective user;
• for each respective user, selecting and ordering a selection of one or more selected groups of content from the plurality of groups of content based on the determined score for each group of content for that respective user and subsequently providing the selected one or more groups of content to that respective user's device for customized display for that respective user in which the selected one or more groups of content are displayed according to the order in the content selection interface on that respective user's device that allows user selection of content from the one or more selected groups of content for consumption by the user.

A non-transitory computer-readable medium that comprises computer-readable instructions that are executable on a network enabled computing system to configure a content selection interface on a user device, the configuration comprising:

• providing one or more groups of content, each group of content comprising a plurality of content;
• obtaining data indicating at least one property of each of the content items of each group of content;
• obtaining user activity, wherein the user activity comprises previous interactions by respective users with content on a content selection interface on a user device;
• determining, for each respective user, a score for each group of content of the plurality of groups of content based at least in part on both the user activity of that respective user and the data indicating the at least one property of some or all of the content, wherein each score is indicative of a likely interest of the content in that group of content to that respective user;
• and
• for each respective user, selecting and ordering a selection of one or more selected groups of content from the plurality of groups of content based on the determined score for each group of content for that respective user and subsequently provide the selected one or more groups of content to that respective user's device for customized display for that respective user in which the selected one or more groups of content are displayed according to the order in the content selection interface on that respective user's device that allows user selection of content from the one or more selected groups of content for consumption by the user.