Label affixing device including peeling part peeling label off release material, support part supporting label, and affixing part affixing label to adherend

A label affixing device comprising:

• a printing unit configured to print on a portion of a tape, the tape including a label and a release material affixed to an adhesive surface which is one surface of the label;
• a peeling part disposed downstream relative to the printing unit in a conveying direction of the tape, the peeling part being configured to peel the label printed by the printing unit off the release material;
• a support part configured to support the label entirely peeled off the release material by the peeling part;
• an affixing part disposed downstream relative to the peeling part in a conveying direction of the label, the affixing part being configured to affix the label supported by the support part to an adherend, the affixing part comprising:
• an insertion part into which the adherend is inserted together with the label supported by the support part;
• a retaining part configured to hold the adherend in an affixing position in which the label is to be affixed to the adherend;
• and
• a housing accommodating therein the printing unit, the peeling part, and the affixing part, the housing having a prescribed installation surface via which the housing is placed,
• wherein the support part is configured to support an opposite surface of the label from a side on which the installation surface is disposed, the opposite surface being a surface of the label opposite the adhesive surface, and
• wherein the label completely covers an opening in the insertion part in a state where the label is supported by the support part and the adherend is held by the retaining part.