Player tracking using a wireless device for a casino property
AssigneeNexrf Corp.
InventorMichael A. Kerr
Life of this patent
Estimating the term…
Abstract
A method for tracking patronage of a customer in at least one casino property is described. The method comprises monitoring a wireless handset location that is associated with the customer using a server. The server then proceeds to authenticate the wireless handset and the wireless handset communicates location information to server using at least one wireless networking protocol. The server generates a user profile associated with the customer that comprises at least one attribute. Complimentary prizes are determined by the server based on at least one attribute of the user profile. And the server sends a message to the wireless handset that is associated with the complimentary prize.
Claims20
A method for tracking a customer in at least one casino property, the method comprising the steps of:
- monitoring, by a server, a customer's personal wireless handset location associated with the customer through one or more location-based technique;
- authenticating, by the server, the customer's personal wireless handset;
- communicating, by the customer's personal wireless handset using at least one wireless networking protocol, location information to the server;
- generating, by the server, a user profile associated with the customer, said user profile comprising a plurality of attributes including the location information and user preferences;
- determining, by the server, a complimentary prize based on the location information and at least one user preference;
- and
- sending, by the server, a message to the customer's personal wireless handset, wherein the message is associated with the complimentary prize.
A system for tracking customer activity at a casino property, the system comprising:
- a personal wireless handset associated with a customer, said personal wireless handset configured to transmit location information a server, said personal wireless handset configured to communicate with the server over a network using at least one wireless networking protocol;
- the server configured to authenticate the personal wireless handset;
- the server further configured to monitor a location of the personal wireless handset through one or more location-based technique;
- the server further configured to generate a user profile associated with the customer, wherein the user profile includes a plurality of attributes including the location information and user preferences;
- the server further configured to determine a complimentary prize based on the location information and at least one user preference;
- and
- the server further configured to send a message to the personal wireless handset, wherein the message is associated with the complimentary prize.
Dependencies are inferred from the claim text.