Dynamic rewardable activity value determination and allocation
AssigneeDigital Reef, Inc.
InventorsPaul Kats, Jeffrey Chernick, Mark Randall Goldston, Sohrab Pirayesh
Life of this patent
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Abstract
A Sender Controlled Media (SCM) platform user is presented incentives for performing rewardable platform activities that result in accruing points in a user-specific account from which points can be redeemed by transfer or cryptocurrency conversion to an external user-designated wallet. A reward received for each instance of a rewardable platform activity is determined based on a range of platform context including a target average points payout, an aggregated total points payout over a distribution period, and a type of rewardable platform activity.
Claims20
A method of incentivized rewardable platform activity tracking:
- configuring a sender-controlled media (SCM) data structure with interactive displayable content associated with a sender-controlled media (SCM) platform;
- providing the interactive displayable content to a user's phone to present the interactive displayable content in a user interface of a lockscreen of the user's phone;
- receiving an indication of a user selection of a rewardable platform activity through the user interface of a rewardable platform activity incentive portion of the interactive displayable content;
- executing a reward mechanism that monitors user actions within the SCM platform based on a set of requirements of the selected rewardable platform activity;
- and
- when a reward point total for the selected rewardable platform activity is a variable amount, performing a reward total determining function that performs a probabilistic determination of a reward total for the selected rewardable platform activity based at least in part on reward point totals rewarded to users of the SCM platform during a reward distribution period of time;
- wherein the probabilistic determination produces a reward total that is greater or equal to a variable minimum value not less than zero points so that over a plurality of executions of the probabilistic determination for other platform users, an average reward total over the course of the reward distribution period of time approaches a target average reward total.
A system comprising:
- an incentive configuration module of a call management platform executing on a processor producing a sender-controlled media (SCM) data structure of displayable content associated with a sender-controlled media (SCM) platform;
- a reward mechanism module that, when executing on the processor, records and tracks user activity on the SCM platform for performing a rewardable platform activity;
- a reward engine that performs a probabilistic determination of reward points associated with the rewardable platform activity based on at least a target average points reward value and the user activity;
- a reward account manager that, when executing on the processor adjusts a user points account based on an indication of the probalistic determination of the reward points from the reward engine;
- and
- a reward redemption system that, when executing on the processor, handles user requests for redemption by transferring points from a wallet of the user in which the reward manager adjusts user points into an external wallet designated by the user.
Dependencies are inferred from the claim text.