Flexible hardgoods with enhanced peel removability

A hardgood article for use with a pressure-sensitive adhesive layer in mounting an object to a surface, the hardgood article comprising:

• a molded body with a longitudinal direction and a transverse direction and a frontward side and a rearward side and having a plurality of discrete body segments arranged at a defined pitch, wherein the molded body is more rigid in the longitudinal direction than in the transverse direction, and
• a backplate that has a frontward major face and a rearward major face, that is located on the rearward side of the molded body, and that is a molded backplate that is monolithic with the molded body, and wherein the rearward major surface of the molded backplate is configured to have a pressure-sensitive adhesive layer affixed thereto,
• wherein the discrete body segments are elongate with a long axis that is at least generally aligned with the longitudinal direction of the molded body and wherein each discrete body segment comprises a rearward face, the rearward faces of the discrete body segments being in integral contact with areas of the frontward major face of the molded backplate,
• and
• wherein the molded body comprises a frontwardly-extending mounting projection that is a molded mounting projection that is monolithic with the molded body and that is provided by at least one discrete mounting segment, the at least one discrete mounting segment extending frontwardly from a respective discrete body segment and being elongate with the at least one discrete mounting segment having a long axis that is at least generally aligned with the longitudinal direction of the molded body.