Conductive coating material and circuit former

A conductive coating material, comprising:

• a silicone resin (A);
• and
• a conductive powder (B),
• wherein a mass ratio (A/B) of the silicone resin (A) to the conductive powder (B) is 10/90 to 35/65,
• the conductive powder (B) includes a flake-shaped conductive powder (B1) having an average particle size of 1 to 7 μm and an amorphous conductive powder (B2) having an average particle size of 1 to 6 μm,
• a mass ratio (B1/B2) of the conductive powder (B1) to the conductive powder (B2) is 40/60 to 90/10, and Expression (1) below is satisfied,
• 100≤X1+X2≤260 (1),
• X1=(the average particle size of the conductive powder (B1)/a tap density of the conductive powder (B1))×(a content of the conductive powder (B1) with respect to a total mass of the conductive powder (B)),
• X2=(the average particle size of the conductive powder (B2)/a tap density of the conductive powder (B2))×(a content of the conductive powder (B2) with respect to the total mass of the conductive powder (B)).