Shelf tag attachment apparatus

A shelf tag attachment apparatus comprising:

• a shelf tag;
• and
• a shelf tag holding portion for holding the shelf tag, wherein
• the shelf tag includes upper groove portions extending in a lateral direction on an upper end and lower groove portions extending in the lateral direction on a lower end,
• the shelf tag holding portion includes upper protrusion portions that project downwards and lower protrusion portions that project upwards, and the upper protrusion portions are configured to fit into the upper groove portions and the lower protrusion portions are configured to fit into the lower groove portions,
• at least one combination of upper combinations of the upper groove portions and the upper protrusion portions that fit into the upper groove portions, and lower combinations of the lower groove portions and the lower protrusion portions that fits into the lower groove portions is discretely provided in the lateral direction, and
• the shelf tag holding portion includes a spring portion that pushes the shelf tag frontwards when the shelf tag is attached, and
• the shelf tag includes a depressed portion forming a depression at a position to be pushed by the spring portion when being attached to the shelf tag holding portion.