Backlit signage display system

A signage display system comprising:

• a frame having a first end and a second end, the frame configured to be mounted to a vertical surface;
• a power source attached to the frame;
• a first bracket extending from the first end of the frame;
• a second bracket extending from the second end of the frame;
• a lighting unit including a first tube and a light panel extending therefrom, the first tube having a first end and a second end each configured to be rotatably mounted to one of the first bracket and the second bracket, respectively, the light panel having a plurality of light sources disposed thereon, the light sources configured to be in electrical communication with the power source;
• and
• a display unit including a second tube and a display panel extending therefrom, the second tube having a first end and a second end each configured to be rotatably mounted to one of the first bracket and the second bracket, respectively, the display panel having indicia for display provided thereon, the display panel mounted parallel to the light panel and separately extendible relative to the light panel;
• and
• wherein, while the first tube and the second tube are mounted to the first bracket and the second bracket, the light panel and the display panel are each separately configured to move between a deployed position where the light panel and the display panel are extended from the first tube and the second tube, respectively, and a retracted position where the light panel is wrapped around the first tube and the display panel is wrapped around the second tube;
• and
• wherein the light sources of the light panel are configured to backlight the indicia for display on the display panel when the light panel and the display panel are both in the deployed position.