Methods and apparatus for monitoring the insertion of local media into a program stream

A computing system comprising:

• a processor;
• and
• a non-transitory computer-readable storage medium, having stored thereon program instructions that, upon execution by the processor, cause performance of a set of operations comprising:
• detecting, at a media device at a media presentation location, a plurality of cues in media received at the media device;
• obtaining, separately from the media, an advertisement associated with a user of the media device;
• presenting, by the media device, the media at a first time and the advertisement at a second time indicated by the at least one of the plurality of cues;
• recording, based on presenting the advertisement at the second time, a log including first identifying information extracted from the media including at least two of:
• metadata identifying a content of the media, second identifying information for the advertisement, third identifying information to uniquely identify a first frame of the advertisement and a second frame of the advertisement, or fourth identifying information to identify a change in a frequency of the at least one of the plurality of cues in the media;
• and
• transmitting the log to a data collection facility.