# US 11,924,486 B2 · Portable multi-purpose audience measurement systems, apparatus and methods

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- Number: US 11,924,486 B2
- Document ID: US11924486B2
- Status: Granted
- Kind: B2
- Application number: 17/862,018
- Filed: 2022-07-11
- Published: 2022-10-27
- Granted: 2024-03-05
- Earliest claimed: 2003-10-17
- Assignees: The Nielsen Company (US), LLC
- Applicants: The Nielsen Company (US), LLC
- Inventors: David Howell Wright; Arun Ramaswamy; Dan Nelson; Glen Vilches
- Web page: https://patentgrep.com/patent/US11924486B2

## CPC

- H04N 21/2407: {Monitoring of transmitted content, e.g. distribution time, number of downloads (arrangements for monitoring programmes for broadcast or for distribution combined with broadcast H04H20/14)}
- G06Q 30/02: Marketing; Price estimation or determination; Fundraising
- H04H 60/31: Arrangements for monitoring the use made of the broadcast services
- H04H 60/45: for identifying users
- H04H 60/52: of users
- H04N 21/25883: {being end-user demographical data, e.g. age, family status or address (arrangements for identifying locations of users in broadcast systems H04H60/52)}
- H04N 21/41407: {embedded in a portable device, e.g. video client on a mobile phone, PDA, laptop (constructional details of equipment or arrangements specially adapted for portable computer application G06F1/1626; arrangements specially adapted for mobile receivers in broadcast systems H04H20/57)}
- H04N 21/4394: {involving operations for analysing the audio stream, e.g. detecting features or characteristics in audio streams (arrangements characterised by components specially adapted for monitoring, identification or recognition of audio in broadcast systems H04H60/58)}
- H04N 21/44204: {Monitoring of content usage, e.g. the number of times a movie has been viewed, copied or the amount which has been watched (monitoring of user activities for profile generation for accessing a video database G06F16/739; protecting generic digital content where the protection is independent of the precise nature of the content G06F21/10; arrangements for monitoring the use made of the broadcast services in broadcast systems H04H60/31)}
- H04N 21/44224: {Monitoring of user activity on external systems, e.g. Internet browsing}
- H04H 60/32: Arrangements for monitoring conditions of receiving stations, e.g. malfunction or breakdown of receiving stations
- H04H 60/33: Arrangements for monitoring the users' behaviour or opinions
- H04H 60/37: for identifying segments of broadcast information, e.g. scenes or extracting programme ID
- H04H 60/58: of audio {(determination or detection of speech characteristics in general G10L25/00; speech recognition in general G10L15/00)}
- Y10S 707/99935: Query augmenting and refining, e.g. inexact access
- H04N: PICTORIAL COMMUNICATION, e.g. TELEVISION
- G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- H04H: BROADCAST COMMUNICATION (multiplex communication H04J; pictorial communication aspects of broadcast systems H04N)
- Y10S: TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS

## Abstract

Example apparatus disclosed herein are to cause meter software to be provided to a compute device, the meter software executable by the compute device to monitor use of the compute device associated with presentation of media. Disclosed example solutions are also to collect demographic data of a user associated with the compute device, the demographic data collected from a source different from the compute device. Disclosed example solutions are further to obtain meter data from the compute device, the meter data generated by the meter software, and associate the meter data with the demographic data.

## Claims

### Claim 1

An apparatus comprising:
memory;
computer readable instructions; and
at least one processor to execute the computer readable instructions to at least:
cause meter software to be provided to a compute device, the meter software executable by the compute device to monitor use of the compute device in association with a presentation of media, the at least one processor to cause the meter software to be provided to the compute device by causing a message to be sent to the compute device, and conditioning download of the meter software to the compute device on receipt of a response to the message;
obtain demographic data of a user associated with the compute device, the demographic data from a source different from the compute device;
obtain meter data from the compute device, the meter data generated by the meter software; and
associate the meter data with the demographic data.

### Claim 2 (depends on 1)

The apparatus of claim 1, wherein the at least one processor is to associate an identifier with the compute device.

### Claim 3 (depends on 1)

The apparatus of claim 1, wherein the meter software is executable by the compute device to monitor use of the compute device to present the media.

### Claim 4 (depends on 3)

The apparatus of claim 3, wherein the meter software is executable by the compute device to monitor use of the compute device to access the media.

### Claim 5 (depends on 1)

The apparatus of claim 1, wherein the media includes a television program.

### Claim 6 (depends on 1)

The apparatus of claim 1, wherein the compute device is a mobile device.

### Claim 7

At least one storage device comprising computer readable instructions that, when executed, cause at least one processor to at least:
cause meter software to be provided to a first compute device, the meter software executable by the first compute device to monitor media presentation related activities of the first compute device, wherein the instructions are to cause the at least one processor to cause the meter software to be provided to the compute device by causing a message to be sent to the compute device, and conditioning download of the meter software to the compute device on receipt of a response to the message;
obtain demographic data of a user associated with the first compute device, the demographic data from a second compute device different from the first compute device;
obtain meter data from the first compute device, the meter data generated by the meter software; and
associate the meter data with the demographic data.

### Claim 8 (depends on 7)

The at least one storage device of claim 7, wherein the instructions are to cause the at least one processor to associate an identifier with the first compute device.

### Claim 9 (depends on 7)

The at least one storage device of claim 7, wherein the media presentation related activities include use of the compute device to at least one of access media or present the media.

### Claim 10 (depends on 9)

The at least one storage device of claim 9, wherein the media includes a television program.

### Claim 11 (depends on 7)

The at least one storage device of claim 7, wherein the second compute device is a networked device at a location different from the first compute device.

### Claim 12 (depends on 7)

The at least one storage device of claim 7, wherein the compute device is a mobile device.

### Claim 13

A method comprising:
providing meter software to a compute device, the meter software executable by the compute device to monitor use of the compute device in association with a presentation of media, wherein the providing of the meter software to the compute device includes sending a message to the compute device, and conditioning download of the meter software to the compute device on receipt of a response to the message;
obtaining, by executing an instruction with a processor, demographic data of a user associated with the compute device, the demographic data from a source different from the compute device;
receiving meter data from the compute device, the meter data generated by the meter software; and
associating, by executing an instruction with the processor, the meter data with the demographic data.

### Claim 14 (depends on 13)

The method of claim 13, further including associating an identifier with the compute device.

### Claim 15 (depends on 13)

The method of claim 13, wherein the meter software is executable by the compute device to monitor use of the compute device to present the media.

### Claim 16 (depends on 15)

The method of claim 15, wherein the meter software is executable by the compute device to monitor use of the compute device to access the media.

### Claim 17 (depends on 13)

The method of claim 13, wherein the media includes a television program.

### Claim 18 (depends on 13)

The method of claim 13, wherein the compute device is a mobile device.