Missing entity alert and retrieval

A computer implemented method comprising:

• receiving, at a computing system, a conventional transaction request intended for an issuer for a transaction comprising missing entity account information and merchant information, the conventional transaction request being an authorization request requesting authorization of the transaction or a preauthorization request requesting preauthorization of the transaction;
• determining that the transaction is a missing entity transaction based on the missing entity account information and a type of the transaction;
• in response to determining the transaction is the missing entity transaction, obtaining contact information for a missing entity contact associated with the missing entity account information;
• packaging, by a messaging application of a message channel system, the merchant information into a missing entity alert;
• and
• communicating, by the messaging application of the message channel system, the missing entity alert to the missing entity contact using the obtained contact information.

A computing device comprising:

• a processor;
• a storage device;
• and
• instructions stored in the storage device that when executed by the processor, direct the computing device to:
• receive, from a conventional payment network, a conventional transaction request intended for an issuer for a transaction comprising missing entity account information and merchant information, the conventional transaction request being an authorization request requesting authorization of the transaction or a preauthorization request requesting preauthorization of the transaction;
• obtain contact information for a missing entity contact associated with the missing entity account information;
• package, by a messaging application of a message channel system, the merchant information into a missing entity alert;
• and
• communicate, by the messaging application of the message channel system, the missing entity alert to the missing entity contact using the obtained contact information.