Systems and methods for dynamic media asset modification

A method, comprising:

• identifying, by one or more processors coupled to memory, a request to update one or more media assets maintained in a database of a media asset system;
• retrieving, by the one or more processors, from a remote data system identified in the request, data corresponding to object metadata of each media asset of the one or more media assets;
• generating, by the one or more processors, for each media asset of the one or more media assets, an updated media asset to include the data retrieved from the remote data system, wherein generating each update media asset comprises:
• generating, by the one or more processors, overlay content including at least a portion of the data, and
• combining, by the one or more processors, the overlay content and the media asset to generate the updated media asset;
• modifying, by the one or more processors, the object metadata of each of the one or more media assets based on the data;
• and
• updating, by the one or more processors responsive to the request, the database with each updated media asset.