# US 11,896,906 B2 · System and method for creating an avatar

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- Number: US 11,896,906 B2
- Document ID: US11896906B2
- Status: Granted
- Kind: B2
- Application number: 18/148,096
- Filed: 2022-12-29
- Published: 2023-05-04
- Granted: 2024-02-13
- Earliest claimed: 2008-06-02
- Assignees: NIKE, Inc.
- Applicants: NIKE, Inc.
- Inventors: Jason Nims; Roberto Tagliabue; Danielle M. Quatrochi
- Web page: https://patentgrep.com/patent/US11896906B2

## CPC

- A63F 13/00: Video games, i.e. games using an electronically generated display having two or more dimensions
- A63F 13/65: automatically by game devices or servers from real world data, e.g. measurement in live racing competition
- A63F 13/10
- A63F 13/45: Controlling the progress of the video game
- A63F 13/5258: by dynamically adapting the position of the virtual camera to keep a game object or game character in its viewing frustum, e.g. for tracking a character or a ball
- A63F 13/53: involving additional visual information provided to the game scene, e.g. by overlay to simulate a head-up display [HUD] or displaying a laser sight in a shooting game
- A63F 13/58: by computing conditions of game characters, e.g. stamina, strength, motivation or energy level
- A63F 13/79: involving player-related data, e.g. identities, accounts, preferences or play histories
- A63F 13/816: Athletics, e.g. track-and-field sports
- A63F 13/88: Mini-games executed independently while main games are being loaded
- A63F 13/55: Controlling game characters or game objects based on the game progress
- A63F 2300/5553: user representation in the game field, e.g. avatar
- A63F 2300/69: Involving elements of the real world in the game world, e.g. measurement in live races, real video
- A63F 2300/8082: Virtual reality
- G06F 3/04812: Interaction techniques based on cursor appearance or behaviour, e.g. being affected by the presence of displayed objects
- G06F 9/451: Execution arrangements for user interfaces
- A63F: CARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
- G06F: ELECTRIC DIGITAL DATA PROCESSING (computer systems based on specific computational models G06N)

## Abstract

An avatar or avatar environment to visualize data may be provided within a social networking system or service, for example as part of the Internet, and/or within a desktop widget, panel, gadget, or the like. The avatar may further evolve or alter its appearance, animation, or other visual or audio characteristics in response to the data or other input such as athletic activity performed by a corresponding user. In particular, the avatar of an embodiment may respond to and provide visualization of athletic or sport performance data.

## Claims

### Claim 1

A system comprising:
a processor; and
memory storing computer readable instructions that, when executed by the processor, cause the system to:
receive user specifications for creating an avatar;
generate a user interface displaying the avatar and other avatars in a distance traversed competition, where each avatar represents a user competing in the distance traversed competition, the user interface including a first portion displaying all avatars in the distance traversed competition and representing an entirety of a distance associated with the distance traversed competition, and a second portion displaying a portion of the distance associated with the distance traversed competition, the portion of the distance being less than the entirety of the distance associated with the distance traversed competition and the portion of the distance being dynamically determined based on a number of avatars matching a predetermined number of avatars for display in the second portion, the second portion displaying fewer than all of the avatars in the distance traversed competition;
select a type of activity for the avatar to perform;
animate the avatar to perform the selected type of activity;
animate a background of the user interface; and
display the animated avatar in the second portion against the animated background.

### Claim 2 (depends on 1)

The system of claim 1, further including instructions that, when executed, cause the system to:
determine a set of one or more avatar customization options based on an amount of athletic activity performed by a first user,
wherein the one or more avatar customization options include apparel worn by the avatar.

### Claim 3 (depends on 2)

The system of claim 2, wherein the apparel includes footwear.

### Claim 4 (depends on 2)

The system of claim 2, wherein the apparel includes shirts.

### Claim 5 (depends on 1)

The system of claim 1, further including instructions that, when executed, cause the system to:
determine a set of one or more avatar customization options based on an amount of athletic activity performed by a first user, wherein the one or more avatar customization options includes a physical characteristic of the avatar.

### Claim 6 (depends on 5)

The system of claim 5, wherein the physical characteristic includes a facial characteristic.

### Claim 7 (depends on 1)

The system of claim 1, wherein the computer readable instructions, when executed, further cause the system to:
determine a facial expression of the avatar based on an amount of athletic activity performed by a user; and
apply the facial expression to the avatar.

### Claim 8 (depends on 1)

The system of claim 1, further including instructions that, when executed, cause the system to:
determine the background of the user interface based on an amount of athletic activity performed by a first user.

### Claim 9 (depends on 1)

The system of claim 1, wherein the user specifications include an animated facial expression of the avatar.

### Claim 10

One or more tangible, non-transitory computer readable media storing computer readable instructions that, when executed, cause an apparatus to:
receive user specifications for creating an avatar;
generate a user interface displaying the avatar and other avatars in a distance traversed competition, where each avatar represents a user competing in the distance traversed competition, the user interface including a first portion displaying all avatars in the distance traversed competition and representing an entirety of a distance associated with the distance traversed competition, and a second portion displaying a portion of the distance associated with the distance traversed competition, the portion of the distance being less than the entirety of the distance associated with the distance traversed competition and the portion of the distance being dynamically determined based on a number of avatars matching a predetermined number of avatars for display in the second portion, the second portion displaying fewer than all of the avatars in the distance traversed competition;
select a type of activity for the avatar to perform;
animate the avatar to perform the selected type of activity;
animate a background of the user interface; and
display the avatar in the second portion against the animated background.

### Claim 11 (depends on 10)

The one or more tangible, non-transitory computer readable media of claim 10, further including instructions that, when executed, cause the apparatus to:
determine a set of one or more avatar customization options based on an amount of athletic activity performed by a user, wherein the one or more avatar customization options include apparel worn by the avatar.

### Claim 12 (depends on 10)

The one or more tangible, non-transitory computer readable media of claim 10, further including instructions that, when executed, cause the apparatus to:
determine a set of one or more avatar customization options based on an amount of athletic activity performed by the user, wherein the one or more avatar customization options include a physical characteristic of the avatar.

### Claim 13 (depends on 12)

The one or more tangible, non-transitory computer readable media of claim 12, wherein the physical characteristic includes a facial characteristic.

### Claim 14 (depends on 10)

The one or more tangible, non-transitory computer readable media of claim 10, wherein the computer readable instructions, when executed, further cause the apparatus to:
determine a facial expression of the avatar based on an amount of athletic activity performed by a user; and
apply the facial expression to the avatar.

### Claim 15 (depends on 10)

The one or more tangible, non-transitory computer readable media of claim 10, wherein the computer readable instructions, when executed, further cause the apparatus to:
determine the background of the user interface based on an amount of athletic activity performed by a user.

### Claim 16

A method, comprising:
receiving, by a computing device having at least one processor and memory, user specifications for creating an avatar;
generating, by the at least one processor, the avatar;
generating, by the at least one processor, a user interface displaying the generated avatar and other avatars in a distance traversed competition, where each avatar represents a user competing in the distance traversed competition, the user interface including a first portion displaying all avatars in the distance traversed competition and representing an entirety of a distance associated with the distance traversed competition, and a second portion displaying a portion of the distance associated with the distance traversed competition, the portion of the distance being less than the entirety of the distance associated with the distance traversed competition and the portion of the distance being dynamically determined based on a number of avatars matching a predetermined number of avatars for display in the second portion, the second portion displaying fewer than all of the avatars in the distance traversed competition;
selecting, by the at least one processor, a type of activity for the avatar to perform;
animating, by the at least one processor, the avatar to perform the selected type of activity;
animating, by the at least one processor, a background of the user interface; and
displaying, by the at least one processor, the avatar in the second portion against the animated background.

### Claim 17 (depends on 16)

The method of claim 16, further including providing a set of one or more avatar customization options including at least one article of apparel.

### Claim 18 (depends on 16)

The method of claim 16, further including providing one or more avatar customization options including a physical characteristic of the avatar.

### Claim 19 (depends on 18)

The method of claim 18, wherein the physical characteristic includes a facial characteristic.

### Claim 20 (depends on 16)

The method of claim 16, further:
determining, by the at least one processor, the background of the user interface based on an amount of athletic activity performed by the user.
