Fishing lure

A fishing lure comprising:

• an elongate body including
• a dorsal surface having an area and including a first recess having a front end, a rear end, and a flat planar inner surface, the first recess having an area greater than 50% of the area of the dorsal surface and include a first end and a second end,
• a ventral surface having an area and including a second recess having a flat planar inner surface, the second recess having an area greater than 50% of the area of the ventral surface, and
• a magnet recess extending between the first recess inner surface and the second recess inner surface and having an opening located in the first recess inner surface,
• a magnet shaped to fit in the magnet recess such that no portion of the magnet extends beyond the opening in the first recess inner surface;
• a first plate having a front end corresponding to the front end of the first recess, a rear end corresponding to the rear end of the first recess, and a flat planar bottom surface, the first plate being configured to form a releasable magnetic attachment to at least a portion of the first recess inner surface via the magnet and a shape corresponding to the shape of the first recess, wherein the first plate has a length less than a length of the first recess such that a portion of the first recess is exposed adjacent the rear end of the first plate when the first plate is attached to at least the portion of the first recess inner surface;
• and
• a second plate configured to form a releasable magnetic attachment to the second recess inner surface via the magnet and a shape corresponding to the shape of the second recess.