Methods and apparatus to verify presentation of media content
AssigneeThe Nielsen Company (US), LLC
InventorsVenugopal Srinivasan, Arun Ramaswamy
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AssigneeThe Nielsen Company (US), LLC
InventorsVenugopal Srinivasan, Arun Ramaswamy
Estimating the term…
Example methods and apparatus to verify presentation of media content are disclosed. A disclosed example apparatus for generating media presentation information includes a comparator to periodically output a value indicative of whether media selected via a set-top box is presented at a media presentation location by comparing a first audio signal associated with the media to ambient audio received in the media presentation location via an audio system associated with a media presentation device. The example apparatus also includes a privacy protector to facilitate operation of the comparator by periodically preventing the comparator from receiving of the ambient audio. The example apparatus also includes a metering module to record presentation of the media based on the output.
An apparatus comprising:
A non-transitory computer readable medium comprising instructions that, when executed, cause a processor to at least:
A method comprising:
Dependencies are inferred from the claim text.