Dynamic scheduling and channel creation based on external data

A method, comprising:

• determining, by a processor, a media item for an insertion in a first media feed of a first channel based on at least a pre-encoded media content, metadata related to the pre-encoded media content, and audience-based parameters comprising content recognition-based information that corresponds to a live feed of one of a plurality of channels,
• wherein each of a plurality of media segments of the pre-encoded media content corresponds to a different quality level and content encryption mode;
• generating, by the processor, a second channel from the first channel based on the audience-based parameters, the media item inserted in the first media feed, and a second programming schedule,
• wherein the second programming schedule corresponds to a modified first programming schedule based on the content recognition-based information;
• and
• generating, by the processor, a second media feed of the second channel based on at least the media item for distribution to a consumer device.

A non-transitory computer-readable medium having stored thereon, computer-readable instructions, which when executed by a computer, cause the computer to execute operations, the operations comprising:

• determining a media item for an insertion in a first media feed of a first channel based on at least a pre-encoded media content, metadata related to the pre-encoded media content, and audience-based parameters comprising content recognition-based information that corresponds to a live feed of one of a plurality of channels,
• wherein each of a plurality of media segments of the pre-encoded media content corresponds to a different quality level and content encryption mode;
• generating a second channel from the first channel based on the audience-based parameters, the media item inserted in the first media feed, and a second programming schedule,
• wherein the second programming schedule corresponds to a modified first programming schedule based on the content recognition-based information;
• and
• generating a second media feed of the second channel based on at least the media item for distribution to a consumer device.