Universal ad creative
AssigneeGoogle Inc.
InventorsAriel H. Bardin, Rachel Garb, Mohammed Abdoolcarim, Si Shen
Life of this patent
Estimating the term…
Abstract
Methods for generating one or more advertisement creatives for multiple advertisement types. In one aspect, a method includes receiving a selection and data entered in an electronic form, the selection being for two or more different advertisement types, the entered data being of one or more data types, the data types including text, image, audio, or video, generating two or more advertisement creatives using the entered data, the two or more advertisement creatives being for the selected two or more different advertisement types, and presenting the two or more advertisement creatives.
Claims20
A computer-implemented method comprising:
- providing, by one or more computing devices and to a content provider, a user interface through which the one or more computing devices receives graphic content including one or more of video content or image content submitted by a content provider;
- receiving, through the user interface, textual content from the content provider;
- accessing, by the one or more computing devices, one or more web pages containing additional information;
- creating, by the one or more computing devices, multiple different combinations of the graphic content, the textual content, and the additional information;
- generating, by the one or more computing devices, a recommendation of different content to be created, wherein the different content differs from the multiple different combinations of the graphic content, the textual content, and the additional information;
- providing, by the one or more computing devices and through the user interface, the recommendation with an interactive user interface element;
- and
- receiving, from the content provider, input accepting the recommendation of different content responsive to interaction with the interactive user interface element.
A system comprising:
- one or more computing devices;
- and
- one or more storage devices storing instructions that, when executed by the one or more computing devices, cause the one or more computing devices to perform operations comprising:
- providing, a content provider, a user interface through which the one or more computing devices receives graphic content including one or more of video content or image content submitted by a content provider;
- receiving, through the user interface, textual content from the content provider;
- accessing one or more web pages containing additional information;
- creating multiple different combinations of the graphic content, the textual content, and the additional information;
- generating a recommendation of different content to be created, wherein the different content differs from the multiple different combinations of the graphic content, the textual content, and the additional information;
- providing, through the user interface, the recommendation with an interactive user interface element;
- and
- receiving, from the content provider, input accepting the recommendation of different content responsive to interaction with the interactive user interface element.
A non-transitory computer-readable medium storing software comprising instructions executable by one or more computers which, upon such execution, cause the one or more computers to perform operations comprising:
- providing, a content provider, a user interface through which the one or more computers receive graphic content including one or more of video content or image content submitted by a content provider;
- receiving, through the user interface, textual content from the content provider;
- accessing one or more web pages containing additional information;
- creating multiple different combinations of the graphic content, the textual content, and the additional information;
- generating a recommendation of different content to be created, wherein the different content differs from the multiple different combinations of the graphic content, the textual content, and the additional information;
- providing, through the user interface, the recommendation with an interactive user interface element;
- and
- receiving, from the content provider, input accepting the recommendation of different content responsive to interaction with the interactive user interface element.
Dependencies are inferred from the claim text.