Systems and methods for providing predictive affinity relationship information

A method, comprising:

• generating, by a device and based on received transaction data associated with a set of transactions associated with a first merchant of a set of merchants, transaction affinity relationship information, associated with a set of merchant chains in a merchant network, that includes a first affinity value,
• wherein a first merchant chain, of the set of merchant chains, is associated with the first affinity value reflecting a strength of an affinity between the first merchant and a second merchant, of the set of merchants, in the first merchant chain;
• receiving, by the device and via an interface associated with the merchant network, an adjustment to the first affinity value that includes at least one of:
• modification of a first characteristic associated with a first merchant link associated with the first affinity value, or
• modification of a second characteristic associated with the first affinity value;
• determining, by the device and based on the adjustment, a number of merchant chains, of the set of merchant chains, to be processed to determine predictive affinity relationship information for the merchant network;
• determining, by the device and based on comparing the determined number of merchant chains to be processed to a threshold value, to reduce an amount of information to process;
• limiting, by the device and based on determining to reduce the amount of information to process, the number of merchant chains to be processed;
• and
• determining, by the device, based on processing a plurality of merchant chains, of the set of merchant chains, that correspond to the limited number of merchant chains to be processed, and based on the first affinity value, predictive affinity relationship information,
• wherein the predictive affinity relationship information includes information associated with a predicted change to a second affinity value corresponding to a second merchant chain, of the set of merchant chains.

A non-transitory computer-readable medium storing a set of instructions, the set of instructions comprising:

• one or more instructions that, when executed by one or more processors of a device, cause the device to:
• generate, based on received transaction data associated with a set of transactions associated with a first merchant of a set of merchants, transaction affinity relationship information, associated with a set of merchant chains in a merchant network, that includes a first affinity value,
• wherein a first merchant chain, of the set of merchant chains, is associated with the first affinity value reflecting a strength of an affinity between the first merchant and a second merchant, of the set of merchants, in the first merchant chain;
• receive, via an interface associated with the merchant network, an adjustment to the first affinity value that includes at least one of:
• modification of a first characteristic associated with a first merchant link associated with the first affinity value, or
• modification of a second characteristic associated with the first affinity value;
• determine, based on the adjustment, a number of merchant chains, of the set of merchant chains, to be processed to determine predictive affinity relationship information for the merchant network;
• determine, based on comparing the determined number of merchant chains to be processed to a threshold value, to reduce an amount of information to process;
• limit, based on determining to reduce the amount of information to process, the number of merchant chains to be processed;
• and
• determine based on analyzing information associated with the adjustment, and based on the first affinity value, predictive affinity relationship information for the merchant network,
• wherein the predictive affinity relationship information includes information associated with a predicted change to a second affinity value corresponding to a second merchant chain, of the set of merchant chains.