Distributing electronic surveys via third-party content

A non-transitory computer readable storage media storing instructions thereon that, when executed by at least one processor, cause a computing device to:

• generate, by a survey system, first executable code and second executable code to embed within third-party content provided by a third-party content provider;
• associate, within the survey system, the first executable code with first electronic survey content;
• associate, within the survey system, second executable code with second electronic survey content;
• receive, by the survey system, a first request based on a first client device accessing the third-party content from the third-party content provider and executing the first executable code embedded within the third-party content to generate the first request;
• provide, by the survey system, the first electronic survey content to the first client device based on receiving the first request;
• receive, by the survey system, a second request based on the first client device accessing the third-party content from the third-party content provider and executing the second executable code embedded within the third-party content to generate the second request;
• and
• provide, by the survey system, the second electronic survey content to the first client device based on receiving the second request.

A system comprising:

• at least one processor;
• and
• a non-transitory computer readable storage medium comprising instructions that, when executed by the at least one processor, cause the system to:
• generate, by a survey system, first executable code and second executable code to embed within third-party content provided by a third-party content provider;
• associate, within the survey system, the first executable code with first electronic survey content;
• associate, within the survey system, second executable code with second electronic survey content;
• receive, by the survey system, a first request based on a first client device accessing the third-party content from the third-party content provider and executing the first executable code embedded within the third-party content to generate the first request;
• provide, by the survey system, the first electronic survey content to the first client device based on receiving the first request;
• receive, by the survey system, a second request based on the first client device accessing the third-party content from the third-party content provider and executing the second executable code embedded within the third-party content to generate the second request;
• and
• provide, by the survey system, the second electronic survey content to the second first client device based on receiving the second request.