Method and system for identifying recipients of a reward associated with a conversion

A system for advertising comprising:

• at least one processor configured to
• obtain, from a closed loop blockchain, by a first publisher of a plurality of publishers, information related to an operational smart attribution evaluation package (SAEP) posted on the closed loop blockchain, wherein the SAEP is created by an advertiser of the advertisement on the closed loop block chain in response to the advertiser receiving a beacon signal indicating a conversion associated with the advertisement previously displayed by the plurality of publishers;
• the SAEP includes information about a time-out period, an executable attribution evaluator instructed to receive claims for the conversion from the plurality of publishers within the time-out period, and one or more conversion parameters associated with the conversation;
• and the SAEP is deleted when the executable attribute evaluator does not receive any claim within the time-out period;
• determine, within the closed loop blockchain, by the first publisher, a match between the one or more conversion parameters and information related to the advertisement that is stored at a database of the first publisher;
• generate, within the closed loop blockchain, by the first publisher based on the match, a claim for the conversion;
• transmit, within the closed loop blockchain, by the first publisher to the SAEP, the claim to be evaluated by the executable attribution evaluator on whether a reward is to be allocated to the first publisher;
• and
• poll the blockchain at predetermined time instances to determine whether a new SAEP is posted on the blockchain, the time instances being determined in accordance with a time model.

A non-transitory machine-readable medium having information recorded thereon for advertising, wherein the information, when read by a first publisher of a plurality of publishers, causes the first publisher to perform following:

• obtaining, from a closed loop blockchain, information related to an operational smart attribution evaluation package (SAEP) posted on the closed loop blockchain, wherein the SAEP is created by an advertiser of the advertisement on the closed loop block chain in response to the advertiser receiving a beacon signal indicating a conversion associated with the advertisement previously displayed by the plurality of publishers;
• the SAEP includes information about a time-out period, an executable attribution evaluator instructed to receive claims for the conversion from the plurality of publishers within the time-out period, and one or more conversion parameters associated with the conversation;
• and the SAEP is deleted when the executable attribute evaluator does not receive any claim within the time-out period;
• determine, within the closed loop blockchain, a match between the one or more conversion parameters and information related to the advertisement that is stored at a database of the first publisher;
• generating, within the closed loop blockchain, based on the match, a claim for the conversion;
• transmitting, within the closed loop blockchain, the generated claim to the SAEP to be evaluated by the executable attribution evaluator on whether a reward is to be allocated to the first publisher;
• and
• polling the blockchain at predetermined time instances to determine whether a new SAEP is posted on the blockchain, the time instances being determined in accordance with a time model.