Automated analysis of and response to social media

A method comprising:

• retrieving, by one or more hardware processors associated with a service provider, an online post from a social media server via a network, the online post being generated by a first social media account with the social media server;
• determining, by the one or more hardware processors and based on analyzing the online post, that the online post is associated with an offer for sale of a first item determined to be prohibited by the service provider;
• identifying, by the one or more hardware processors, a link in the online post for paying for the first item via the service provider, wherein the link is directed to a first webpage of the service provider for providing a payment to a first user account;
• causing, by the one or more hardware processors, a web server of the service provider to redirect requests for the first webpage to a second webpage of the service provider;
• and
• in response to receiving a payment transaction request for a purchase associated with the first user account, denying the payment transaction request.

A non-transitory machine-readable medium having stored thereon machine-readable instructions executable to cause a machine to perform operations comprising:

• retrieving, from a social media server via a network, an online post generated by a first social media account with the social media server;
• analyzing the online post;
• determining, based on the analyzing, that the online post is associated with an offer for sale of a first item determined to be prohibited by a service provider;
• identifying a link in the online post for paying for the first item via the service provider, wherein the link is directed to a first webpage of the service provider for providing a payment to a first user account;
• causing a web server of the service provider requests for the first webpage to a second webpage of the service provider;
• and
• in response to receiving a payment transaction request for a purchase associated with the first user account, denying the payment transaction request.