# US 11,451,659 B2 · Dynamic rewardable activity value determination and allocation > Agents: this data is available as JSON from the patentgrep API and MCP server — see https://patentgrep.com/llms.txt - Number: US 11,451,659 B2 - Document ID: US11451659B2 - Status: Granted - Kind: B2 - Application number: 17/695,136 - Filed: 2022-03-15 - Published: 2022-06-30 - Granted: 2022-09-20 - Earliest claimed: 2015-05-01 - Assignees: Vyng, Inc. - Applicants: Vyng, Inc. - Inventors: Paul Kats; Jeffrey Chernick; Mark Randall Goldston; Sohrab Pirayesh - Web page: https://patentgrep.com/patent/US11451659B2 ## CPC - H04M 3/42051: {where the notification is included in the ringing tone} - H04M 1/2757: by data transmission, e.g. downloading - H04M 1/576: {associated with a pictorial or graphical representation} - H04M 1/72403: with means for local support of applications that increase the functionality - H04M 1/72439: for image or video messaging - H04M 1/72469: for operating the device by selecting functions from two or more displayed items, e.g. menus or icons - H04M 3/42042: {Notifying the called party of information on the calling party (details within substation equipment H04M1/57, signalling details H04Q3/72)} - H04M 3/4211: {where the identifier is used to access a profile} - H04M 19/04: the ringing-current being generated at the substations - H04M 19/041: {Encoding the ringing signal, i.e. providing distinctive or selective ringing capability} - H04M 1/724631: {by limiting the access to the user interface, e.g. locking a touch-screen or a keypad} - H04M 3/42382: {Text-based messaging services in telephone networks such as PSTN/ISDN, e.g. User-to-User Signalling or Short Message Service for fixed networks} - H04M 3/53333: {Message receiving aspects} - H04M 2201/50: Telephonic communication in combination with video communication - H04M 2203/252: where a voice mode is enhanced with visual information - H04M 2203/306: Prerecordings to be used during a voice call - H04M 2203/655: Combination of telephone service and social networking - H04M: TELEPHONIC COMMUNICATION (circuits for controlling other apparatus via a telephone cable and not involving telephone switching apparatus G08) ## Abstract A Sender Controlled Media (SCM) platform user is presented incentives for performing rewardable platform activities that result in accruing points in a user-specific account from which points can be redeemed by transfer or cryptocurrency conversion to an external user-designated wallet. A reward received for each instance of a rewardable platform activity is determined based on a range of platform context including a target average points payout, an aggregated total points payout over a distribution period, and a type of rewardable platform activity. ## Claims ### Claim 1 A method of incentivized rewardable platform activity tracking: configuring a sender-controlled media (SCM) data structure with interactive displayable content that, when activated by a user in a user interface adapted by the SCM, activates a rewardable platform activity; presenting the interactive displayable content in a user interface of a lockscreen of a user's phone; receiving an indication of a user selection of a rewardable platform activity through the user interface of a rewardable platform activity incentive portion of the interactive displayable content; executing a reward mechanism that monitors user actions within the platform based on a set of requirements of the selected rewardable platform activity; responsive to receiving an indication that a reward point total for the selected rewardable platform activity is a variable amount, performing a reward total determining function that performs a probabilistic determination of a reward total for the selected rewardable platform activity based at least in part on reward point totals rewarded to users of the platform during a reward distribution period of time; wherein the probabilistic determination produces a reward total that is greater or equal to a variable minimum value not less than zero points and that is no more than a maximum value that is adjusted at the start of each distribution period so that over a plurality of executions of the probabilistic determination for other platform users, an average reward total over the course of the distribution period approaches a target average reward total. ### Claim 2 (depends on 1) The method of claim 1, wherein the selectable rewardable platform activity is selected from a list of rewardable activities consisting of a first call of the day activity, completing a survey activity, configuring a profile video activity, configuring a profile photograph activity, referring a friend to join the platform activity, signing up for an external wallet activity, granting permissions to receive promotional content, granting permissions to permit activity tracking, and watching sponsored content. ### Claim 3 (depends on 1) The method of claim 1, wherein the interactive displayable content comprises a link that activates a platform service that is consistent with a rewardable platform activity represented by the interactive displayable content. ### Claim 4 (depends on 3) The method of claim 3, wherein the platform service is a reward mechanism that facilitates a user performing the rewardable platform activity. ### Claim 5 (depends on 4) The method of claim 4, wherein the reward mechanism triggers a reward engine to calculate a reward points total. ### Claim 6 (depends on 5) The method of claim 5, wherein the reward engine performs the probabilistic determination when calculating the rewards points total. ### Claim 7 (depends on 1) The method of claim 1, wherein the probabilistic determination of reward total is based on a target U.S. dollars (USD) equivalent of aggregated reward total points rewarded to platform users since a start time of the distribution period. ### Claim 8 (depends on 7) The method of claim 7, wherein the distribution period includes a calendar day. ### Claim 9 (depends on 8) The method of claim 8, wherein a start time of the distribution period is based on Greenwich Mean Time (GMT). ### Claim 10 (depends on 7) The method of claim 7, wherein the target USD equivalent is based on an exchange rate between USD and a cryptocurrency on which the reward total is based. ### Claim 11 (depends on 1) The method of claim 1, wherein the determination of a reward points total for the user performing the selected rewardable platform activity is based on an estimate of a total number of platform users to activate the reward mechanism during the reward distribution period. ### Claim 12 (depends on 1) The method of claim 1, wherein the determination of a reward points total for the user having performed the selected rewardable platform activity is adapted for the user based on user-specific behaviors on the platform. ### Claim 13 (depends on 12) The method of claim 12, wherein user-specific behaviors that indicate that the user is a frequent user of the platform causes a weighting of higher value reward increments to be more likely to be calculated for rewarding the user. ### Claim 14 A system comprising: an incentive configuration module of a call management platform executing on a processor producing a sender-controlled media (SCM) data structure of displayable content that includes at least one reference to a rewardable platform activity; a reward mechanism module that, when executing on the processor, records and tracks user activity on the platform for performing the rewardable platform activity; a reward engine that performs a probabilistic determination of reward points associated with the executing of the reward mechanism based on at least a target average points reward value; a reward account manager that, when executing on the processor adjusts a user points account based on an indication of the determination of the reward points from the reward engine and adjusts a corresponding number of points for a platform account of points; and a reward redemption system that, when executing on the processor, handles user requests for redemption by transferring points from a wallet of the user in which the reward manager adjusts user points into an external wallet designated by the user, wherein redemption includes transfer of one or more cryptocurrency units from a cryptocurrency portion of a platform-owned wallet to the user wallet. ### Claim 15 (depends on 14) The system of claim 14, wherein the rewardable platform activity is selected from a list of rewardable activities consisting of a first call of the day activity, completing a survey activity, configuring a profile video activity, configuring a profile photograph activity, referring a friend to join the platform activity, signing up for an external wallet activity, granting permissions to receive promotional content, granting permissions to permit activity tracking, and watching sponsored content. ### Claim 16 (depends on 14) The system of claim 14, wherein the displayable content comprises a link that activates a platform service that is consistent with a rewardable platform activity represented by the displayable content. ### Claim 17 (depends on 16) The method of claim 16, wherein the platform service is an instance of the reward mechanism that is specific to the selected rewardable platform activity and that facilitates a user performing the rewardable platform activity. ### Claim 18 (depends on 17) The method of claim 17, wherein the reward mechanism triggers the reward engine to calculate the reward points total. ### Claim 19 (depends on 18) The method of claim 18, wherein the reward engine performs the probabilistic determination when calculating the rewards points total. ### Claim 20 (depends on 14) The method of claim 14, wherein the reward engine is adapted to determine a reward points total for the user having performed the selected rewardable platform activity based on user-specific behaviors on the platform.