# US 11,443,365 B2 · Apparatus, system and method for interactive packaging

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- Number: US 11,443,365 B2
- Document ID: US11443365B2
- Status: Granted
- Kind: B2
- Application number: 16/542,482
- Filed: 2019-08-16
- Published: 2021-02-18
- Granted: 2022-09-13
- Earliest claimed: 2019-08-16
- Assignees: Klick Inc.
- Applicants: Klick Inc.
- Inventors: Anirudh Thommandram; Yan Eric Fossat; Keith Liu
- Web page: https://patentgrep.com/patent/US11443365B2

## CPC

- G06Q 30/0641: {utilising user interfaces specially adapted for shopping}
- G06F 3/14: Digital output to display device {; Cooperation and interconnection of the display device with other functional units}
- G06F 3/147: using display panels
- G06K 7/1413: {1D bar codes}
- G06F 3/0482: Interaction with lists of selectable items, e.g. menus
- G06F 3/0488: using a touch-screen or digitiser, e.g. input of commands through traced gestures
- H04B 1/38: Transceivers, i.e. devices in which transmitter and receiver form a structural unit and in which at least one part is used for functions of transmitting and receiving
- G06Q: INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06F: ELECTRIC DIGITAL DATA PROCESSING (computer systems based on specific computational models G06N)
- G06K: GRAPHICAL DATA READING (image or video recognition or understanding G06V); PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
- H04B: TRANSMISSION

## Abstract

Apparatus, system and method for interactive packaging to determine purchase eligibility for a user are described. The apparatus may comprise a container for holding the product defined by an at least one wall; a display device attached to the at least one wall; and an input device attached to the at least one wall for receiving user input, and if the user input matches a predetermined value, presenting a purchase identifier. In some cases, the container is a removably locking anti-theft device that is removably attached to the product. In some cases, the display device is an electronic ink display.

## Claims

### Claim 1

An interactive product package system for a product, the interactive product package system for determining a purchase eligibility for a user, comprising:
an input device;
a display device;
a memory, the memory comprising:
at least one purchase eligibility question;
a processor in communication with the input device, the display device, and the memory, the processor configured to:
validate the purchase eligibility of the user, by, for each candidate eligibility question in the at least one purchase eligibility question:
display, at the display device, the candidate eligibility question;
receive, from the input device, a user input selection corresponding to the candidate eligibility question; and
compare the user input selection to a corresponding predetermined value;
if each user input selection matches the corresponding predetermined value:
present a purchase identifier associated with the product.

### Claim 2 (depends on 1)

The system of claim 1 further comprising:
a server in network communication with the processor;
wherein the processor is further configured to:
receive, from the server, the at least one purchase eligibility question; and
store, in the memory, the at least one purchase eligibility question.

### Claim 3 (depends on 1)

The system of claim 1 further comprising:
a radio-frequency transceiver in communication with the processor;
wherein the purchase identifier is a radio-frequency identifier, and the processor presents the purchase identifier by transmitting the radio-frequency identifier using the radio-frequency transceiver.

### Claim 4 (depends on 1)

The system of claim 1 wherein the purchase identifier is a barcode identifier, and the processor presents the purchase identifier by displaying the barcode identifier on the display device.

### Claim 5 (depends on 1)

The system of claim 1 further comprising:
a point of sale device; and
the processor further configured to:
store an interaction history comprising one or more user input selections for one or more users in the memory; and
transmit the interaction history to the point of sale device.

### Claim 6 (depends on 1)

The system of claim 1 wherein the processor is further configured to:
if the user input selection matches a secondary predetermined value:
display, at the display device, a secondary product recommendation to the user.

### Claim 7

A method for determining a purchase eligibility of a product for a user, the method comprising:
validating, at a processor, the purchase eligibility of the user based on an eligibility tree, by:
displaying, at a display device, a candidate question to the user, the candidate question belonging to the eligibility tree;
receiving, at an input device, a user input selection corresponding to the candidate question;
comparing, at the processor, the user input selection to an expected answer;
determining, based on the comparing, a next branch of the eligibility tree;
determining, based on the next branch of the eligibility tree, a next candidate question;
if each user input selection matches each expected answer:
presenting a purchase identifier associated with the product.

### Claim 8 (depends on 7)

The method of claim 7, wherein the determining, based on the comparing, the next branch of the eligibility tree further comprises:
transmitting, to a server, the user input selection corresponding to the candidate question; and
receiving, from the server, the next branch of the eligibility tree.

### Claim 9 (depends on 7)

The method of claim 7, wherein the purchase identifier is a radio-frequency identifier, and the presenting the purchase identifier comprises transmitting the radio-frequency identifier using a radio-frequency transmitter.

### Claim 10 (depends on 7)

The method of claim 7, wherein the purchase identifier is a barcode identifier, and the presenting the purchase identifier comprises displaying the barcode identifier on the display device.

### Claim 11 (depends on 7)

The method of claim 7, further comprising:
storing, at a memory, an interaction history comprising one or more user input selections for one or more users;
transmitting, to a point of sale device, the interaction history.

### Claim 12

An interactive product package system, the interactive product package system for determining purchase eligibility of a product for a user, comprising:
an input device;
a display device;
a memory, the memory comprising:
an eligibility tree comprising at least one purchase eligibility question;
a processor in communication with the input device, the display device, and the memory, the processor configured to:
validate the purchase eligibility of the user based on the eligibility tree, by:
display, at the display device, a candidate question to the user, the candidate question belonging to the eligibility tree;
receive, from the input device, a user input selection corresponding to the candidate question;
compare the user input selection to an expected answer;
determine based on the compare, a next branch of the eligibility tree;
determine, based on the next branch of the eligibility tree, a next candidate question;
if each user input selection matches each expected answer:
presenting a purchase identifier associated with the product.

### Claim 13 (depends on 12)

The system of claim 12, further comprising:
a server;
wherein the processor is further configured to:
transmitting, to the server, the user input selection corresponding to the candidate question; and
receiving, from the server, the next branch of the eligibility tree.

### Claim 14 (depends on 12)

The system of claim 12, further comprising:
a radio-frequency transceiver in communication with the processor;
wherein the purchase identifier is a radio-frequency identifier, and the processor is further configured to present the purchase identifier by transmitting the radio-frequency identifier using the radio-frequency transceiver.

### Claim 15 (depends on 12)

The system of claim 12, wherein the purchase identifier is a barcode identifier, and the processor is further configured to present the purchase identifier by displaying the barcode identifier on the display device.

### Claim 16 (depends on 12)

The system of claim 12, wherein the processor is further configured to:
store, at the memory, an interaction history comprising one or more user input selections for one or more users;
transmit, to a point of sale device, the interaction history.