Deal generation using point-of-sale systems and related methods
AssigneeGroupon, Inc.
InventorsNathaniel B. Scholl, Yishai Lerner, Francisco Larrain, Joshua Puckett
Life of this patent
Estimating the term…
Abstract
Systems, methods and computer readable media for providing a point-of-sale system that can be configured to facilitate the sale of products and transmit transaction data to a cloud based system are provided herein. The cloud based system can be maintained by a promotional party and be configured to generate deal offers and/or provide other services based on the transaction data received. In some embodiments, a fee may be charged for some or all of the services offered and/or the transactional data provided to the promotional system may be governed by an agreement between the promotional party and the merchant.
Claims18
A computer-implemented method for generating a transactional incentive campaign, the computer-implemented method comprising:
- remotely configuring, via a promotional system, a plurality of merchant devices to function as point-of-sale devices, wherein each of the plurality of merchant devices is associated with a respective merchant entity of a plurality of merchant entities;
- obtaining transactional data from the plurality of merchant devices based on an authorization by each merchant entity of the plurality of merchant entities, wherein at least a portion of the transactional data is generated by the merchant devices in association with one or more product purchase transactions conducted by the respective merchant entity;
- generating, based on the transactional data, one or more cross-entity transactional correlations, wherein each cross-entity transactional correlation of the one or more cross-entity transactional correlations indicates that a first transactional pattern associated with one or more first merchant entities of the plurality of merchant entities is temporally correlated with a second transactional pattern associated with one or more second merchant entities of the plurality of merchant entities;
- determining, based on the transactional data, a low activity time prediction for the one or more second merchant entities, wherein determining the low activity time prediction for the one or more second merchant entities comprises determining a low activity time prediction for a selected product type for the one or more second merchant entities;
- and
- generating the transactional incentive campaign based on the one or more cross-entity transactional correlations and the low activity time prediction,
- wherein generating the transactional incentive campaign comprises generating one or more deal offers on behalf of the one or more second merchant entities, and wherein each of the one or more deal offers is redeemable during the low activity time prediction.
An apparatus comprising at least one processor and at least one non-transitory memory comprising program code, wherein the at least one non-transitory memory and the program code are configured to, with the at least one processor, cause the apparatus to:
- remotely configure, via a promotional system, a plurality of merchant devices to function as point-of-sale devices, wherein each of the plurality of merchant devices is associated with a respective merchant entity of a plurality of merchant entities;
- obtain transactional data from the plurality of merchant devices based on an authorization by each merchant entity of the plurality of merchant entities, wherein at least a portion of the transactional data is generated by the merchant devices in association with one or more product purchase transactions conducted by the respective merchant entity;
- generate, based on the transactional data, one or more cross-entity transactional correlations, wherein each cross-entity transactional correlation of the one or more cross-entity transactional correlations indicates that a first transactional pattern associated with one or more first merchant entities of the plurality of merchant entities is temporally correlated with a second transactional pattern associated with one or more second merchant entities of the plurality of merchant entities;
- determine, based on the transactional data, a low activity time prediction for the one or more second merchant entities, wherein determining the low activity time prediction for the one or more second merchant entities comprises determining a low activity time prediction for a selected product type for the one or more second merchant entities;
- and
- generate a transactional incentive campaign based on the one or more cross-entity transactional correlations and the low activity time prediction, wherein generating the transactional incentive campaign comprises generating one or more deal offers on behalf of the one or more second merchant entities, and wherein each of the one or more deal offers is redeemable during the low activity time prediction.
A computer program product comprising a non-transitory computer readable storage medium and computer program instructions stored therein, the computer program instructions comprising program instructions configured to:
- remotely configure, via a promotional system, a plurality of merchant devices to function as point-of-sale devices, wherein each of the plurality of merchant devices is associated with a respective merchant entity of a plurality of merchant entities;
- obtain transactional data from the plurality of merchant devices based on an authorization by each merchant entity of the plurality of merchant entities, wherein at least a portion of the transactional data is generated by the merchant devices in association with one or more product purchase transactions conducted by the respective merchant entity;
- generate, based on the transactional data, one or more cross-entity transactional correlations, wherein each cross-entity transactional correlation of the one or more cross-entity transactional correlations indicates that a first transactional pattern associated with one or more first merchant entities of the plurality of merchant entities is temporally correlated with a second transactional pattern associated with one or more second merchant entities of the plurality of merchant entities;
- determine, based on the transactional data, a low activity time prediction for the one or more second merchant entities, wherein determining the low activity time prediction for the one or more second merchant entities comprises determining a low activity time prediction for a selected product type for the one or more second merchant entities;
- and
- generate a transactional incentive campaign based on the one or more cross-entity transactional correlations and the low activity time prediction, wherein generating the transactional incentive campaign comprises generating one or more deal offers on behalf of the one or more second merchant entities, and wherein each of the one or more deal offers is redeemable during the low activity time prediction.
Dependencies are inferred from the claim text.